NE Nike Retail Manual | Page 30

AMSTERDAM AMSTERDAM SPORT IN AMSTERDAM FOOTBALL Football is by far the most popular sport in Amsterdam. There are over 30,000 active members, dozens of amateur football clubs and more than 160 pitches throughout the city. 26 AFC Ajax is one of the biggest and most historic professional football clubs in the Netherlands and has supporters not only in Amsterdam, but all over the Netherlands. Amateur football is well organised and young and upcoming stars have a lot of opportunity to grow into professionals. RUNNING Running is something people from Amsterdam love to do. There are around 100,000 regular runners in the city. Picture: http://elanpanache.blogspot.com SPORT IN AMSTERDAM Running hotspots: Vondelpark, Westerpark FOOTBALL TEAM Dutch National Team Popular events: Amsterdam Marathon, dam tot dam NIKE FOOTBALL ATHLETES Wesley Sneijder Christian Eriksen RUNNING TEAM Patta Running Crew Nike+ Run Club WOMEN’S TRAINING Women make up 60% of new runners in Amsterdam, but Women’s Training still hasn’t reached its full potential here. Opportunities lie with Holland’s lady-runs and the sport of dancing. HOCKEY Hockey (field) is fairly popular in and around Amsterdam. The sport is growing and there are over 12,000 amateur players and 37 hockey pitches in the city. 27 NIKE RUNNING ATHLETE Churandy Martina WOMEN’S ATHLETES Marlou van Rhijn Anouk Hoogendijk WESLEY SNEIJDER ANOUK HOOGENDIJK