NATDA Magazine Mar/Apr 2016 - Page 7

“An investment in knowledge pays the best interest.”  -Benjamin Franklin As most professionals in the trailer industry know, we are continuously presented with opportunities to invest -- the trick is to know when to take them. The 2016 NATDA Trade Show & Convention is the perfect investment opportunity. Our annual trade show is scheduled September 8-10, 2016 at the Music City Center in Nashville, TN and offers a broad educational program dedicated to the trailer industry. NATDA provides all dealers in attendance FREE dealer education and workshops. Our mission is to continue to create cohesiveness in our industry with one goal in mind to help dealers. NATDA continues to provide trailer dealers with the right education, training and tools that will help impact our industry. The association continues to provide FREE resources such as our bi-monthly magazine, biweekly newsletter and dealer education webinars. Please take a look at these three great upcoming webinars for the month of March, April and May: MARCH: GROW YOUR PROFIT BY ADDING A COMMERCIAL EQUIPMENT FINANCE PROGRAM This webinar will focus on answering questions about commercial financing so that you can help your customers with more options and also help your dealership make more money. understand many of the current challenges that your business faces when it comes to your online reputation, and how to turn these challenges into opportunities. MAY: INCREASE YOUR DEALER SALES WITH A CUSTOMER-CENTRIC MARKETING STRATEGY This webinar will share insights about the most effective ways to put your customers at the heart of your marketing efforts, incorporate a customer-centric mindset into every department team and leverage customer insights and feedback for intelligence to inform your marketing strategy. As we continue to incorporate more education throughout the year, please feel free to send us feedback on topics you would like us to explore. NATDA knows focusing on education is all part of our future, and preparing for it is what education is all about! APRIL: NO BAD REVIEWS: ONLINE REPUTATION MANAGEMENT 101 This webinar will help you better This article is based ۈ