life happens
Life Happens
Pro Just for
Your Agency
Life Happens’ powerful online
marketing platform is now
right-sized for your agency!
Life Happens Pro Agency gives
you all the benefits and re-
sources of Life Happens Pro—
from branding and personal-
ization of resources to drip
email campaign capabilities to
social-media scheduling—with
the benefit of it “fitting” your
exact needs. With it you get:
• The ability to buy
discounted licenses
ly. She has diversified into writing
books, running a winery, heading up
a sportswear company, and continu-
ing her health and fitness lifestyle
empire.
Life Happens made a great video
where Danica articulates her journey
along with why she believes life in-
surance is so important. Watch here
and be sure to share: www.lifehap-
pens.org/danica. make sure you have materials that
your advisors can use throughout
the year. Here are a few things you
may not know about LIAM and the
resources:
5 Tips to Get Started 2. Social media is easier than you
think. One of the most popular
resources is a six-week LIAM cal-
endar of prewritten social-media
posts, along with graphics, videos
and blog posts, that can be used
as-is or modified. It’s available
via the LIAM resources at www.
lifehappens.org/liam.
This video is just one of dozens of
resources that Life Happens has cre-
ated including digital flyers, email
templates, social-media graphics
and prewritten posts, social-media
engagement ideas, videos and much
more. And remember, you can use
all the materials and resources we
have built around these themes and
Danica for the past three years. You
can check them all out here: www.
lifehappens.org/liam.
(Remember
that to access all the resources you
have to use your Life Happens Pro
account. See the box for more infor-
mation on Life Happens Pro Agency.)
The bottom line: We are now
LIAM 365, so although LIAM is Life
Insurance Awareness Month, we
28 perspectives SUMMER 2018
1.
It’s all customizable. You can
customize the LIAM (and other
Life Happens) resources to meet
your company’s branding and
marketing standards, as well as
put on contact info and a logo.
3.
Circulate two-minutes of tips.
You can spread the word among
the producers you work with
and get them using the LIAM
campaign materials using this
two-minute marketing tactics
video: www.lifehappenspro.org/
tactics. There’s a marketing doc-
ument to download there as well.
4. The resources are enduring. All
the evergreen resources Life Hap-
pens creates can be used now and
well into the future. Plus, as a bo-
nus, all three years of Danica’s re-
sources can be used through Dec.
31, 2018.
5. Life Happens wants to hear from
you and help. If we don’t know
about roadblocks you may have
to using our resources, there’s
no way to help. Please reach out
at any time to support@lifehap-
pens.org.
I’d also love to personally hear how
you and your agency are using the
resources and leveraging the cam-
paign. Make it a great LIAM!
Robert N. Garneau, CLU, ChFC, is
chair of Life Happens. A Life and
Qualifying member of MDRT, he is
in his 41st year in the life insurance
Industry. He has served as state pres-
ident of NAIFA-New Hampshire and
the New Hampshire Society of Finan-
cial Services Professionals. He resides
in Manchester, N.H.
• Transparent pricing—
drag your cursor and select
the number of
licenses, select monthly vs.
annual, and see the price
immediately
• Ease of adding or removing
licenses or upgrade
subscriptions
• 14-day free trial
Learn more at
www.LifeHappensPro.org/
Agency and reach out to
[email protected]
with any questions.