Museum of Sake Journal Spring 2015 | Page 46

GLOBAL SAKE VOICE JAPANESE SAKE THAT EXERTS UNIQUENESS IN A COSMOPOLITAN CITY Chizuko was born in Akita Prefecture but who now lives in New York - a place where people from all around the world gather, and a city that continuously promotes sophisticated state-of-the-art culture. “I told myself that if I was going to have mass appeal, I should do it in New York where people from all around the world come together - I didn’t consider a plan B”, says Chizuko when asked why she chose New York. When asked about recent trends in New York, Chizuko says: “I feel that pubs resembling stylish bar lounges and authentic Japanese-style pubs that aren’t cheap at all have been getting a lot of attention as ‘chic’ liquor culture. Drinking sake in a variety of liquor sets made of lacquer or Kiriko faceted glass and such which give you the feeling of ‘Made in Japan’ is a new style that I am fond of.” The one thing that she is now focusing on is promoting ‘kan-zake’ (warm sake). The fact that you can enjoy it at a wide range of temperatures is one of the attractive points of Japanese sake. However, as ‘hot’ sake equals ‘bad / cheap’ sake for many people still, it is not easy to convey the profound meaning of kan-zake. Therefore it is essential to promote understanding and knowledge of sake. Taking advantage of her own knowledge as a big fan of kan-zake, in February she opened a bar called ‘Sake Caliente’ only accessible on Saturday nights. By being refined in a place like New York, Japanese sake will take a unique form not found anywhere else in the world. If you are in New York, you might want to have a taste of this ‘world standard’ sake together with Chizuko. WWW.SAKEDISCOVERIES.COM MUSEUM OF SAKE JOURNAL 46