Museum of Sake Journal Autumn 2015 | Page 18

HOW JAPANESE IS SAKE? weddings, ground-breaking ceremonies (jichinsai), opening ceremonies (perhaps a new store), victory celebrations (after a sports match or local election), new year, coming of age; all these are celebrated with sake. Better known, in the west, is the Japanese fascination with cherry blossom, and the ‘hanami’ (cherry blossom viewing) is another event where sake is inevitably drunk. Autumn moon viewing, and even snow-viewing, are less well-known, but sake is equally integral to both. This is a point of difference between Japan and other countries. Many cultures use drinks for celebration, ceremony, religious ritual, and in association with specific occasions. Champagne, wine, whisky and tea are good examples here. Nowhere, however, is there such a fundamental connection between a single drink and the spiritual and practical functioning of a country. Sake is evidently a special part of Japanese culture. But what about the liquid in the bottle? How Japanese is that? Sake brewing depends on pure, soft water, and it’s delightful to think we are sipping from a snow-fed mountain stream when we drink it. The sticking point, of course, is alcoholadded sake. This highly misunderstood category contains ‘brewers’ alcohol’ (up to 10% by weight of the original quantity of rice). ‘Brewers’ or ‘jozo alcohol’, however, is not entirely Japanese. Made from molasses or grains, it is generally imported from South America and then further processed in Japan. In the hands of Japanese distillers it reaches a very high level of purity, producing a clear, almost flavourless spirit of typically 95% alcohol. Perhaps it is because of this extra distillation in Japan that the origin of jozo-alcohol doesn’t bother anyone. Prejudice against alcohol-added sake is quite common, but is mainly based on a perceived lack of ‘purity’ (i.e. the perception that Junmai sake is purely made from rice, and therefore better), not a lack of ‘Japaneseness’. Either way, it’s a pity because alcohol-added sake can be delightful: fragrant, elegant, light and often dry, with beautifully lifted aromas. Japan is not even the only place where sake is made. There is a long history of sake-brewing in America, where Japanese settlers, and subsequently large Japanese brewery companies used locally grown rice to make affordable sake. Importing Japanese sake is never a cheap process, and moving production close to the site of consumption was a cost effective decision. As a result, sake is much more widely drunk in America than in sake’s other export markets. Until now, most Americanproduced sake has been Japanese in character, if not in content. Japanese-owned b re w e r i e s h a v e made sake which has largely been drunk in Japanese restaurants, with very little dilution of the cultural image of the drink. That is beginning to change, however. S m [ \