TAMARA VAHN
IFBB PRO bodybyyou . ca
“ I am extremely dedicated to my clients and require communication way beyond any ‘ in-person ’ hours they spend with me . This , along with many other valuable attributes , allows me to say that most of my business comes from word of mouth . However , I also use online extensively such as through my website , partnerships , emails and social media in my marketing mix .
“ Having systems , processes and templates is really the key to being able to maximize my time and remain organized . I still use pen and paper ( old school , I know ) but I look to automate parts of my processes and use technology and applications consciously . I don ’ t always need the latest and greatest technology or app , but when I do , I want it to be robust and integrate well . And including an online services package as part of my business allows me to scale , share and impact more people .
“ I ’ m a people person and my clients need to know they can reach me . I ’ m in the business of positively changing lives , after all . Obviously texting is essential . I also use free calling apps like Facebook and WhatsApp to keep in touch with my clients in other countries .
“ Above everything else , I stay true to my foundational values and I revisit my objectives and priorities often . I only take on clients , classes , workshops and events to which I can give 100 per cent effort . And if any one particular area requires a change , I develop an action plan and go to work !”
JONNI SHREVE
IFBB PRO instagram . com / jonni . shreve
“ Having an online training business is a great way to expand your services to more people around the globe . Running a successful online business takes patience strategizing and genuinely caring for living a healthy lifestyle .
“ One of the challenges I found when I started offering services was how much I should charge . I ’ m an ISSA Strength and Conditioning Coach , Nutritionist and now IFBB Pro Bodybuilder , and when I started out , finding the right pricing structure was important . You
MIKE LYNDS
IFBB PRO thelyndsden . ca
“ When it comes to being an online coach , I take it as an opportunity to pass down information I ’ ve learned over my many years of athletic and bodybuilding . I want my clients to learn as they progress , so they can be able to go on their own at some point .
“ Teaching people is something I take great pride in . For someone who is looking to be an online coach , this is quite a basic concept in my mind . Have want to create a price that you believe reflects your worth and also what your clientele can afford . The general population looks at pricing compared to value , so if you make your price too low , you will get those types of clients . I set my price too low and found my business to be a revolving door of uncommitted clients . It wasn ’ t until I raised my price that I started to have year-to-year clients , some as long as five years or more .
“ Be a man or woman of your word . Whatever the services are that you provide , you must deliver . Only you can control your reputation as an online coach . So be true to your word . If you don ’ t know something , be honest about it and let them know you will research the answer . If you don ’ t think you can create a plan on time , let them know and then make the necessary changes to make sure you don ’ t have this problem again . Be there for them . Make your clients feel that they are just as important as everyone else you coach .
“ And if you ’ re a competing athlete like myself , your business still comes before your own prep – if you can ’ t handle it , then don ’ t coach !”
the knowledge to back up your philosophies and never jeopardize your clients health , just because you want a winning client to post on social media . That ’ s pretty black and white .
“ For clients out there looking for a coach online , make absolutely certain that you interview your coach . Ask questions such as what are their thoughts on certain diets , what is their philosophy on training , etc . This will tell you their knowledge base very quickly . Don ’ t be fooled by a cheap price or a good picture on social media . If you want a coach for doing shows , I believe they should have competed more than once and at least progressed to the highest level of that sport .
“ I ’ ve never been an outgoing person on social media when it comes to being a coach , as I think your clients should speak for you . That is your advertising . If they like you , they will spread the word around . Same for the negative as well – if a coach has many people saying negative things about their coaching style , do you seriously think it ’ s a good idea to go with them ?”
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