Multi-Unit Franchisee Magazine Special Edition | Page 40
MULTI-UNIT
Buyer’s Guide
FOOD
Demographics
Brixx draws strong appeal with
upper-middle & upper-income
consumers seeking casual foods
prepared with high quality
ingredients and scratch made
items. While family-friendly,
Brixx enjoys 3 distinct day
parts with late night business
fueled by craft beer. Vegan and
gluten-free options tap Brixx
into powerful niche markets.
OPPORTUNITY
Description
Founded in Charlotte, NC, in
1998, Brixx applies fine dining
techniques to feel-good food
– brick oven pizzas built on
dough made from scratch daily,
salads, pastas, sandwiches &
wraps. The menu is complemented by an approachable
selection of craft beers and
wines by the glass. Embracing
neighborhoods, strong quality
of life for staff, uncomplicated
kitchen prep and low food costs
– 21% in 2014 – are all keys to
success at Brixx.*
Fast Franchise Facts
Franchising Since: 2007
Multi-Unit Franchisee Operating Units: 57%
Total Franchise Operating Units: 16
Company Operating Units: 12
Capital Investment: $570,000 - $950,000
Franchise Fee (per unit): $40,000
Royalty Fee (per unit): 5%
Advertising Fee (per unit): 0.6%
Build-Out Options: In-line, freestanding
Available Territories: All states in the continental US
Contact
Neil Newcomb | President
(888) 724-7188
franchise@ brixxpizza.com
brixxfranchise.com
Qualifications
The ideal Brixx owner has
operational or ownership
experience in the full-service
restaurant industry with $2
million in net worth and
liquidity of $200,000. Prospective owners should be
prepared to build an organization committed to customer
service and excellence of food
preparation and quality.
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SITE LOCATION
Assistance
Brixx works best in AAA real
estate lifestyle centers and
mixed-use developments near
upper-middle and upper-income neighborhoods. Nearby
schools and hospitals are a
plus. Franchisees get guidance
on site selection and syncing
the architectural design of our
storefronts to location.
Rankings
Named Top 10 Full-Service
Franchise Deal by RMGT
Magazine in 2012
Named “Concept to Watch”
by Technomic in 2013
* verage food costs based on 10
A
company-owned units in 2014.
MULTI-UNIT BUYER’S GUIDE 2015
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