Multi-Unit Franchisee Magazine Issue IV, 2012 | Page 15
What Franchisees Are Saying...
20/20
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BRINGING THE VISION TO LIFE
BURGER KING® is offering comprehensive incentive programs for
new and existing franchisees committed to the 20/20 Image to
facilitate the transformation. Whether acquiring existing BURGER KING®
restaurants or developing new ones, franchisees may be eligible for
limited-time incentives, including, but not limited to:
Up to $500,000 of financing, depending on selected 20/20
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Franchisee fee reductions, payable over two equal annual installments
1% royalty for up to three years for new restaurant development
Additional royalty incentives for franchisees opening multiple units
Grand opening marketing contribution of $5,000
Limited personal guarantee for the first five years
Royalty discounts for those remodeling to the 20/20 image
20/20
ENVISION YOURSELF AS
YOUR OWN KING
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There’s never been a better time to become a BURGER KING®
franchisee. The renewed focus of the brand is connecting with a
broader consumer base and attracting an even more diverse group
of customers. BURGER KING® has the recipe for success and is
determined to empower franchisees with first-class knowledge,
resources and support needed to be a successful member of the
BURGER KING® community. The original HOME OF THE WHOPPER®
stands ready to support the franchising and development plans of
qualified franchisees.
Go to www.BeYourOwnKing.com to learn more about how you
can join the royal family and “Be Your Own King.” Or call our
Franchise Inquiry Line 1 (866) 546-4252.
Acquisition Opportunities and New Restaurant Development
Opportunities Available in Select Markets
“ We became BURGER KING®
franchisees in 2005 when we
acquired one restaurant in Oklahoma
City...seven years later we own 20
restaurants with several more under
development. I can’t say enough
good things about the product and
the people. When I look at all I’ve
been able to accomplish as a BK®
franchisee, I only wish I’d started with such a strong brand
10 years earlier.”
– David Ostrowe, Oklahoma & Louisiana
“ You have to be with a
franchisor that has
a good name; that
financially makes good
sense to partner with.
BURGER KING® is
exactly that,” says
Guillermo Perales, the
brand’s fourth largest
franchise operator in the U.S. and the largest minority
franchisee, with restaurants in Florida, Oklahoma and Texas.
“ When the time came to decide which
brand to invest in, BURGER KING®
was attractive to me because it’s in
‘a league of its own,’ according to
franchisee Patrick Sidhu, Alabama.
“BK® offers diversity and allows
entrepreneurs like myself an opportunity
to buy existing restaurants.”
“ I remodeled my first restaurant to
the new 20/20 image in 2011 and
the results have been phenomenal.
The restaurant has a warm and
welcoming feel and customers have
commented on the comfortable
seating and décor. The restaurant
opened above our expectations and
continues to outperform projections
six months later.”
– Jill Lillaney, MRB Holdings Corp (Reno DMA)
TM & © 2012 Burger King Corporation. All rights reserved.