Multi-Unit Franchisee Magazine Issue III, 2017 | Page 89
The public and policymakers
need to understand franchising.
Our purpose
@OurFranchise is an industry-wide campaign created to spread the word about the
value of franchising and share the stories of men and women just like you, who are leading
the way as franchisors, franchisees, and franchise employees. The franchise business
model has been proven time and time again to work, but it’s threatened when the public
and politicians don’t understand how it operates to benefit local, independent franchise
establishment owners and their communities. Putting a spotlight on real leaders succeeding
with the franchise model is how we’ll ensure franchising is stronger than ever before.
Follow us
Share the tools and resources offered on
AtOurFranchise.org/resources
Help us keep the momentum going
Since our launch in June 2016, we’ve reached 1.7 million people
through outreach efforts, including events in key cities and
states, where we spoke directly with business owners, employees,
policymakers, and the media. Additionally, we’ve reached
people across America through our website and social media
channels, digital advertisements, and the promotion of We the
Franchisees on Politico – but there is much more work to do. As a
franchisor, franchisee, or franchise vendor, you are a leader in your
community – and we need your support, now more than ever.
You benefit by joining
By joining @OurFranchise, you’ll get access to exclusive
stories and resources that can help grow your franchise
business, educate employees at all levels about the franchise
business model, and share the economic importance of
franchising with consumers. You will also have the opportunity
to share your franchise success story with your peers.
Visit AtOurFranchise.org
Contact Erica Farage, Senior Director of Political Affairs and
Grassroots Advocacy and Multi-Unit Franchisee Engagement
International Franchise Association
[email protected]
(202) 662-0760
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Our Franchise @OurFranchise @OurFranchise
This is just the beginning
Make sure you stay up to date with the campaign’s
latest efforts through email updates and social media.
Visit our website to read and share the latest stories of
franchisors and franchisees making an impact in their
communities. Become a franchise advocate to help ensure
Americans, now and in the future, have the opportunity
to start franchise businesses. Take the lead today!