MULTI-UNIT
Buyer’s Guide
FOOD
Demographics
OPPORTUNITY
Description
Watermill Express is the industry leader in drive-up, self-serve
pure drinking water with over
1,300 locations nationwide and
30 years of operating experience. Our concept is simple –
provide safe, affordable drinking water to customers. Our
proprietary water purification
system and patent pending
dispensing equipment ensure
great tasting water in every
drop. We also offer the industry’s premier brand of vended
ice made exclusively from our
pure drinking water. The world
become a better place with
Waterocks® Ice in your glass!
Fast Franchise Facts
Qualifications
Your successful multi-unit
business already has a captive
customer base. Increase sales
by installing a Watermill Express
location in your parking lot.
Our customers fill-up their
water bottles, on average, once
per week driving loyal traffic
to your existing concepts.
Watermill Express customers
are 18-49 and want convenience and reliability. Easy
access, high visibility, neighborhood locations, proximity
to grocery stores, recreational
areas, construction trade routes,
are all favorable attributes.
Customers use Waterocks® Ice
for all of their outdoor summer
activities and love the convenience of a drive-up facility.
Royalty Fee (per unit): 8%
Turn two unused parking
spaces into a revenue generating franchise. Our concept has
a low employee requirement.
This is an ideal opportunity for
the Multi-Unit Owner looking
to expand with a non-competing concept. We are tailored
for large developers interested
in 20+ units each. We have
a tested concept with over
1,000 company stores and key
territories still available.
Franchising Since: 1989
Multi-Unit Franchisee Operating Units: 30%
Total Franchise Operating Units: 300
Company Operating Units: 1,004
Capital Investment: $60,000 - 250,000
Franchise Fee (per unit): $5,000
Advertising fee (per unit): 1%
Earnings Claims: Yes
Build-Out Options: Free standing 9’x12’ kiosk, inline concept,
storefront concept. Inquire for additional custom applications.
Available Territories: Multi-unit national and international
territories available
SITE LOCATION
Assistance
Bottled water is a $11 billion
dollar industry. Everyone
needs safe, affordable, water
to drink. Our experts will help
you figure out where your
locations will work best. We are
looking for growth oriented
partners serious about quality
operations.
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MULTI-UNIT BUYER’S GUIDE 2014
Rankings
& Awards
Our customers have voted us
#1 in Taste! All of our locations
are computer monitored and
maintain the highest level of
service in the nation. We support our communities through
water donations/sponsorships
and are proud to have saved
over 500,000,000 plastic
bottles from being thrown into
the nation’s landfills.
Contact
Matt Reinick
(303) 659-1573
matt.reinick@water Z[^