Multi-Unit Franchisee Magazine 2013 Buyer's Guide - Page 51

MULTI-UNIT Buyer’s Guide FOOD Demographics •  50,000+ median $ household income •  ell educated, professional W or clerical workforce OPPORTUNITY Description McAlister’s Deli, a leading fast casual restaurant, is seeking multi-unit and single-unit operators with casual dining experience and strong community ties to join its growing concept. Franchisees may benefit from a 2-to-1 sales-toinvestment ratio with an average unit volume of $1.3 million (2011) and the potential for long-term franchisee profitability. As part of the thriving fast casual segment, McAlister’s Deli offers extensive support in all aspects of owning and operating a restaurant. Qualifications Franchisees should understand the importance of strong operations and be committed to offering the best guest experience. Multi-unit franchisee candidates should have restaurant experience and be successful business leaders, while single-unit franchisee candidates should have relevant customer service experience. Also, candidates should possess a minimum liquidity of  $250K-$750K and net worth of $500K-$1.5M • Families with children • College students SITE LOCATION Assistance McAlister’s Deli offers full site location assistance. Fast Franchise Facts Franchising Since: Franchising:1994, Founded:1989 Multi-Unit Franchisee Operating Units: 85% Total Franchise Operating Units: 264 Company Operating Units: 47 Capital Investment: $545,000 to $1.4 million Franchise Fee (per unit): $30,000 Multi-Unit; $35,000 Single Unit Royalty Fee (per unit): 5% of gross sales Rankings & Awards Advertising fee (per unit): Current 0.75% Earnings Claims: Yes Build-Out Options: Free standing, end cap/inline, colleges, universities, shopping malls, airports, medical facilities, casinos, travel centers, military bases Available Territories: Pennsylvania, Wisconsin, Illinois, Minnesota, Iowa; Additional territories are available. •  012 Top Performing Fast 2 Casual Restaurant in Food, Beverages, Value, Service and Atmosphere, Technomic® •  012 3rd Favorite Sandwich 2 Chain, Market Force •  012 Top 25 Restaurant 2 Social Media Index, Nation’s Restaurant News® Contact Peter Wright Vice President of Franchise Sales Office (770) 360-8320 Mobile (720) 278-6680 pwright@mcalistersdeli.com mcalistersdelifranchise.com MULTI-UNIT BUYER’S GUIDE 2013 46