Multi-Unit Franchisee Magazine 2013 Buyer's Guide - Page 25

MULTI-UNIT Buyer’s Guide FOOD SITE LOCATION Assistance Bojangles’ uses demographic and analytical tools to guide new market availability. Our real estate and construction team provide guidance and assistance from the first stages of site selection to the final construction phase. OPPORTUNITY Description Founded in 1977 in Charlotte, NC, Bojangles’ Restaurants Inc. serves only the highest quality and most flavorful food to its loyal customers, with many of its proprietary menu items made from scratch. A special blend of seasonings gives the food its unique flavor, including Bojangles’ core menu selections of chicken marinated in Bojangles’ own seasonings, the original fresh-made-fromscratch buttermilk biscuits that provide dozens of possible breakfast combinations, and Legendary Iced Tea™ steeped the old-fashioned way. Bojangles’ famous breakfast is served all day. Unique fixin’s like Bojangles’ Dirty Rice®, Bojangles’ Cajun Pintos®, Seasoned Fries made from skin-on potatoes, mac n’ cheese made with 3 cheeses, Bojangles’ Cajun Gravy®, cole slaw, green beans and mashed potatoes provide a broad variety of unique and flavorful choices with lunch and dinner. Bojangles’ boasts more than 540 locations in 10 states and Washington, DC, primarily in the Southeast. Fast Franchise Facts Franchising Since: 1979 Multi-Unit Franchisee Operating Units: 55.56% Total Franchise Operating Units: 332 Company Operating Units: 211 Capital Investment: $357,000 - $553,750 Franchise Fee (per unit): $25,000 Rankings Royalty Fee (per unit): 4% Advertising Fee (per unit): 1% Earnings Claims: Yes Build-Out Options: Free Standing, Non-Traditional locations, colleges and airports Available Territories: Southeastern US 25 Franchise High Performers, across all industries, The Wall Street Journal Top 5 Fast Food, Large Chain, Zagat 2012 survey Top 10 Franchise Opportunities, QSR Magazine Contact Paul Tripodes | Director Franchise Development (704) 940-8790 #1 Growth Rate in Chicken Category, Nation’s Restaurant News Among Fastest Growing Private Companies, Inc Magazine Top 10 Growth Restaurant Chains, GE Capital Demographics #1 in Chicken Category, Entrepreneur Magazine Population (3-5 miles depending on market) residential 20,000 plus, trade & daytime 15,000. Growth rate 2-5%, Media Target Age 18-54, Income $46,000-66,000. Property would require minimum 44,000 sq/ft and on the morning side of the road. Qualifications Bojangles’ selectively partners and develops with those that meet specific financial and operational requirements in desired growth markets. MULTI-UNIT BUYER’S GUIDE 2013 20