Multi-Unit Franchisee Magazine 2012 Buyer's Guide | Page 29

MULTI-UNIT Buyer’s Guide FOOD Demographics We target the urban and suburban areas with high visibility, easy access, dense customer traffic. The Belgian Beer Café can also be a destination. Rankings & Awards OPPORTUNITY Description The concept has been growing in more than a dozen countries around the world, and is now being introduced to U.S. and Canadian consumers who also appreciate Belgian beer and the cuisine that compliments an array of brewing styles. The Belgian Beer Café fills a unique niche in the U.S. and Canadian restaurant landscape, offering the following: ‘Stella Artois World Draught Master Contest 2011’: Belgian Beer Café bartender Nanda Nkumar ‘Best Bar Food 2011’: Belgian Beer Café in Abu Dhabi Fast Franchise Facts Franchising Since: 1998 Multi-Unit Franchisee Operating Units: 50% Total Franchise/Company Operating Units: Currently over 60 across the globe - An international brand - Authentic and inviting venues - A unique niche in the US Capital Investment: $940,000 - 2,285,000 USD SITE LOCATION Advertising Fee (per unit): 2% Assistance Creneau International USA provides the design and build package for the restaurant, working with your architect and contractors. You provide the layout and equipment for the back of the house that aligns with the menu and size of the location. Creneau International USA also has a complete support team assisting in training, menu, food pairing, look & feel, etc. Franchise Fee (per unit): $35,000 USD Royalty Fee (per unit): 5% Earnings Claims: No Build-Out Options: High density, urban or metro settings, airports, hotels, stadiums, etc. Available Territories: All US & Canada. C