WELCOME
Once again, the City of Melbourne is
proud to bring you Melbourne Spring
Fashion Week (MSFW), the city’s most
exciting consumer fashion event.
Spring time in Melbourne showcases our
city at its best as we emerge from the
winter cold to embrace the colour and
excitement of the new season.
The Victorian Government is proud to be
a major supporter of Melbourne’s premier
celebration of fashion and style, the 2014
Melbourne Spring Fashion Week (MSFW).
For 20 years audiences have been
dazzled and delighted by the new
season’s fashion, showcased throughout
the week. See the latest spring/summer
collections from renowned labels, local,
national and international brands,
as well as the burgeoning talent of
our student designers.
Melbourne Spring Fashion Week is at
the heart of this transformation and
sparks a renewed energy and spirit
both on our streets and in our stores.
This highly successful showcase of new
Australian spring and summer fashion
provides an invaluable platform for
established and emerging designers alike
and attracts thousands of people into our
city’s retail heart for the start of the new
fashion season.
This year’s diverse program of
fashion, entertainment and hospitality
experiences has something for everyone.
From runway to retail, MSFW is the
place where the savvy, the curious and
the casual customer can connect with
current trends and fashion of the futu &R