MSEJ February 2018 | Page 6

Why (and How) Your Resume and LinkedIn® Accounts Need to Work Together

Gone are the days when you can type up a resume, submit it to a job posting online or hand it to a recruiter at a hiring fair, and know that your work is done.

Now, if you want to be competitive in the job market, you need a self-marketing plan that includes your resume and a well-crafted LinkedIn® profile.

These tools are the two most common ways a recruiter or hiring manager will get to know the professional you and understand the value you can add to their organization.

I know, it may seem like you should be able to do one or the other and call it good. However, in this case, it’s helpful to think of these tools as parts of the same whole—interrelated representations of the PROFESSIONAL YOU and WHAT YOU CAN DO.

But to be successful in the job market, you also have to understand the best ways to use each of them.

The Targeted Resume

The good, old, sturdy, and reliable targeted resume—not much has changed here. Yes, there are a thousand templates out there from which you may choose, and sure, you can create a functional or chronological resume depending on your needs. But the targeted resume remains mostly what it’s always been.

By: Jamie Boyle

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