MOST Magazine Celebrity OCT'15 ISSUE NO.1 | Page 93

In the same year, dresses worn by Country music star
Miranda Lambert were exhibited in The Country
Music Hall of Fame in Nashville, Tennessee.
The Jovani collection has also had editorial exposure
in such major publications as WWD and has also
been featured on prime-time television shows such
as The Voice.
In 2014, XFactor’s Fifth Harmony was chosen as
the celebrity face for the brand’s 2014 campaign.
The powerhouse group agreed to represent the Jovani
2014 prom line and to participate in a contest in
which the group would perform at the winner’s prom.
In April 2015 Persian Diva Googoosh wore a Jovani
evening dress in her concert in Montreal Canada.
Over one million unique visitors frequent Jovani.com
( Jovani’s non-commerce based website) each month
to see and be inspired by the latest Jovani fashions.
As a family owned company, Jovani has continued to
run as such, although their customer base and demand
has grown exponentially with retail sales of over $125
million per year, making it the largest prom retailer
worldwide and a major player within the evening
apparel market. As President, Chairman and CEO,
and Vice President, Director and CFO, respectively,
Saul and Abraham Maslavi are devoted to managing
the operation of the business and affairs of the
corporation to promote long-term shareholder value.
The company’s main focus is to provide an amazing
product that is not only affordable when compared
to the quality, but to also bring out the inner beauty
of all women who wear these fabulous dresses.
www.jovani.com

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