Momentum Magazine January 2018 Edition | Page 4

PLOW & HEARTH

Moosic , PA • ( 570 ) 344-5651
www . plowandhearth . com Member since 2017

From its beginnings as a small country store nearly 40 years ago , Plow & Hearth has focused on providing exemplary customer service while bolstering the philosophy of “ country

Being able to be part of the different off-site events the Chamber may offer , gives us the opportunity to ... let people know who we are . living .” While our area ’ s Plow & Hearth store may be part of a larger national family-run corporation , it hasn ’ t lost its homegrown values of serving the customer ’ s needs and making every individual who comes through the doors feel at home . “ We treat our customers like neighbors and friends ,” said store manager Todd Grippo . “ We offer only products we would use ourselves , at fair prices .”
What makes Plow & Hearth different from other , similar stores ?
offers a Plow & Hearth labeled line of salsas — a crowd favorite is our Chesapeake Bay blue crab salsa . After a cold winter , our customers visit to refresh their gardens and yards with solar
lighting , garden flags and a variety of other outdoor décor .
What does your store offer that can ’ t be found on Plow and Hearth ’ s website ?
Most of the food that we ’ ve already discussed is only available in a Plow & Hearth store . We also carry sports-themed décor merchandise . As our store continues to adapt to a changing retail market , we have found that customers respond to unique items they can only find here — as a result , our storeonly merchandise continues to expand and evolve as the seasons change .
flamingos , palm trees and pineapples . You will see all of these themes on pillows , beverage cups , outdoor statuary , garden flags , spinners — which gives plenty of ideas for our customers to choose from .
How has your Chamber membership helped your business ?
While we are still very new to the Chamber , we love the opportunities to spread the word about Plow & Hearth . Being able to be part of the different off-site events the Chamber may offer gives us the opportunity to show our face , give out some catalogs and coupons and let people know who we are . We also used one of the Chamber ’ s member benefits by having our first-ever radio commercial air in November to help us promote an in-store event . We are very excited to see what other opportunities are in store .
Plow & Hearth began in 1980 in Madison , Virginia , but it has grown to include five other brands : Wind & Weather , Hearth Song , Magic Cabin , Re Use It and Problem Solvers . We offer unique , high-quality products for home , hearth , yard and garden . The Plow & Hearth family of brands also has a growing list of retail stores in several states .
Which items do customers tend to gravitate to the most ?
Our best-selling product , by far , is our gourmet Virginia peanuts . We offer a large variety of flavors — from our popular butter-toasted sweet peanuts , to our dill pickle peanuts . Our customers also enjoy sampling other gourmet food items — particularly our line of Stonewall Kitchen jams , jellies , mustards and dips . Our store
4 • The Greater Scranton Chamber of Commerce
Do you feel that people tend to prefer online or in-person shopping ?
Our products are best experienced in person , so we do have customers visiting us daily to see the catalog “ come to life .” We also offer customers free shipping to the store , without obligation , in order to provide a risk-free shopping experience . While online shopping may have its perks , people still really enjoying visiting the store and getting the Plow & Hearth experience .
What seems to be the next trend for home décor in 2018 ?
Our retail buyers tell me that spring and summer 2018 are going to bring a lot of color and fun to both indoor and outdoor spaces . Some common themes include :

Get in the Spotlight !

Every month , The Greater Scranton Chamber of Commerce features a member small business in the Small Business Spotlight . Don ’ t miss your chance to be seen ! Visit scrantonchamber . com to apply for membership or to fill out a Small Business Spotlight application today !
The Small Business Spotlight is sponsored by :