Modern Franchise Magazine August 2013 - Page 6

editors note Welcome to the August Edition of Modern Franchise Magazine W ritten by some of the most exciting franchising and business minds from Australia, New Zealand, and North America, Modern Franchise is completely independent from industry associations and franchise consultancies, challenging the way we look at the franchise sector. About Modern Franchise Magazine: Web Site: www.modernfranchise.com Publisher Maxiom Digital www.maxiomdigital.com Editor Naomi Walshe Digital Magazine Created By Maxiom www.maxiom.com.au Advertising Enquiries 1300 855 696 (within Australia) + 613 8199 3486 (International) advertising@maxiomdigital.com Editorial, Media Releases & Article Submission magazine@maxiomdigital.com This month we take a look at how sequential pricing is helping retailers increase profits, why intercultural skills are beneficial to franchising success, and Siimon Reynolds provides some great insights into how to build a great brand. We also look into why potential franchisees should consider their work/life balance before entering into a franchise agreement and we investigate how 3D printing is changing food production - challenging our concepts of texture, taste and presentation. The first ever Global Franchise Fair - a 3D virtual and interactive online event - is being held in September, so we check out why it will benefit franchisors, investors and industry experts. Best of all, it’s completely free and open to everyone! To your success! Mark Mark Matthews, Editor mark@modernfranchisemagazine.com 6 | Modern Franchise Magazine maxiom