Modern Franchise Magazine August 2013 - Page 12

news products people events extras Franchisees Bringing Success to the Business Director Paul Ebbels credits the strong take up of franchise territories to the level of understanding potential franchisees were bringing to the business. From The Successful Investor to a Successful Franchise Operation The Successful Investor is carving out a reputation for success in the franchising sector - traditionally dominated by hospitality or services organisations thanks to a flexible business model and a strong support network. After the organisation was founded in 2009, The Successful Investor began its franchising operations in September last year, and has since grown to seven branches across Australia, with another three in the pipeline. “All of our franchisees are already property investors, so they understand the possibilities that are available for almost anyone to take advantage of,” he said. “It’s one of the best kept secrets: the chance to buy investment property using equity and cash, or simply equity. We provide a system where they are able to share that knowledge with others and make money based on their referrals to our company.” The flexibility on offer was also a key selling point, he added. “Once a franchisee has paid the franchise fees, there are no further overheads for them to consider. They don’t need a shop front, they can work from home and they can work the hours they want to work. In fact, the only commitment is that when they meet clients they do so in a respectable location, such as a serviced office,” he said. 12 | Modern Franchise Magazine maxiom