modebranchen.NU NU International no. 01 2019 | Page 63

CHOISE
CHALOU
THE FIVE BR ANDS FROM PARDON
CLOTHING A /S
Pont Neuf is an express brand based on the
idea of simple and comfor table eas y-to-wear
fashion that gives women a sense of freedom.
Pont Neuf focuses on tops, tunics and dresses.
All st yles are produced in Europe and made
from special-developed fabrics. The design is
charac terized by combining a classic and modern
look.
SEMPRE PIU
Vox pop!
Why do you do business with Pardon Clothing?
Annette Gaardsted, manager, Lis G in Kolding,
Denmark
CHALOU is both a spor t y and casual collec tion,
adding a modern touch across the range of
shir ts, blouses, T-shir ts, trousers and skir ts. The
design is customised specifically for larger sizes.
CHALOU blends European fabrics, colours and
prints to create its distinc tive look.
“We carry Pont Neuf, Sempre più and CHALOU from Par-
don Clothing, which is a very good company to do busi-
ness with. We love to have visit from the saleswoman
Ulla, who is always happy and positive.
We have been doing business with Pardon Clothing
through many years now and always get a very good
and competent service, no matter if I speak to the owner
himself or the receptionist. The products are easy to sell
because the quality is in top with good designs, a great
fit and always new and innovative fabrics that our custo-
APRICO
Sempre più is based on the idea of fashionable,
colour ful and fresh st yles in high qualit y. Sempre
più largely focuses on shir ts, T-shir ts, tops and
tunics with a more generous fit than average.
mers appreciate a lot.”
Grethe Kungssund Sveen, manager, Svarstad Tekstil,
Moelv, Norway
”We carry Pont Neuf and Choise from Pardon Clothing,
and from the next season also aprico. We are very happy
to work with Pardon Clothing, the sales people are so
easy to cooperate with and always positive. Pont Neuf
is a great brand mainly because of the very nice fabrics
and also because they have sizes that fit both the little
woman in size XS and the curvy woman who demands
for instance size 3XL. The collection has great styles for
both everyday life and festive occasions. Choise is also a
great brand for women who want a feminine look in nice
fabrics and with modern details.”
Choise focuses on closeness, and it is essential
that the clothing is comfor table to wear. The
collec tion is coordinated into colour groups -
the colours are bright and carefully selec ted to
match the latest fashion trends. With a clear
focus on interesting combination of fabrics and
fashionable embellishments, Choise makes for a
feminine, yet casual look.
aprico stands out from the crowd because of its
bold, eye-catching prints, feminine finish and the
choice of colours. The details add a funk y t wist
and are always on trend. Qualit y is key and the
collec tions are produced in Europe. For the cit y
girl with a love for fashion.
MODEBRANCHEN.
| ISSUE NO 01 JANUARY 2019 | 63