Article
CHIC ANTIQUE
BROSTE
TRENDSET
MADAM STOLTZ
TRENDSET VISITORS WITH
STRONG PURCHASING POWER
The trade fair visitors mainly come from within an about 500 km radius around Munich,
Germany; thus, from the regions of Europe with the most purchasing power.
BY HELLE MATHIESEN
At the start of each January and July, lections are exhibited at around 100,000 Discover interior and lifestyle
trends
ordering and information cycle means Interiors & Lifestyle Fair Areas plus three for Interiors, Inspiration and Lifestyle.
TrendSet in Munich opens its doors to the
specialty trade. The very early date in the
TrendSet is where the industry meets to
discover the latest trends for living and
lifestyle.
TrendSet is the largest trade fair of its kind
in the southern German-speaking region.
Exhibitors include mainly European ma-
nufacturers, importers, and the commer-
cial agencies of international companies. A
large number of Danish brands are among
the exhibitors. About 2,500 brands and col-
56 | ISSUE NO 02 JUNE 2017 | MODEBRANCHEN.
square metres of exhibition space. The nine
large exhibition halls are divided into 14 TrendSet is the International Trade Fair
TrendSet value the clearly organised trade around 35,000 admissions from profes-
Topic Areas. Exhibitors and visitors at
fair concept and how easy it is to find one’s
way around the fair.
For years, TrendSet has been growing on
a continuous basis. Most of the attendees
come from within an about 500 km radius
around Munich, Germany; thus, from the
regions of Europe with the most purcha-
sing power.
As a fair purely for the trade, it numbers
sional buyers and top decision-makers per
event. They all take advantage of TrendSet
as a platform for inspiration, information,
and ordering in the areas of living, eating,
leisure, and giving.
TrendSet Summer 2017 will take place
from 8-10 July 2017.