HALO
H2O
JUST FEMALE
feature and are returning to the spotlight Defining trends
Fashion-forward at SEEK casing established, staple brands plus a
with new collections. PREMIUM occupies a space oriented more
SEEK highlights fashion-forward, contem- range of specialist offerings from names
porary and independent companies, some of
which have yet to be discovered by a main-
stream audience. The show is a mixture of
elevated streetwear and modern menswear,
including standout names, which are sup-
plemented by small, niche products.
to the classic end of the spectrum, show-
like Onepiece to Superga. As a whole, PRE-
MIUM addresses the defining trends ma-
king the biggest impact today.
The PREMIUM GROUP trade fairs take
place June 4-6, 2017.
MODEBRANCHEN.
| ISSUE NO 02 JUNE 2017 | 37