modebranchen.NU no. 2 / June 2014 | Page 56

Artikel/article Piece of Blue – luxury knitwear from Denmark Heritage is more than just a fashion term for Piece of Blue. The family has worked with knitwear since 1955 and the proud heritage is a part of every single item designed and developed in Silkeborg, Denmark. Bread & Butter Berlin 08 - 10 July 2014 Moteuka Oslo 13 - 17 August 2014 / Scandic Sjølyst Las Vegas 18 - 21 August 2014 Minneapolis Northstar Fashion Exhibitors / St - I willingly admit that I am a nerd. I wide. That is also why the brand is present on international fashion fairs in Berlin, knitting machine, which Peter Pedersen’s of knitwear and my heart is in the products. Norway and California. father-in-law, Marius Thomassen, used in I love developing new, innovative details - The collection is always very personal beknitwear remains a primary focus, the and to experiment with the process of Piece of Blue collection also features jeans making production and construction work seamlessly, says Peter Pedersen to NU, spiration from swans and roses – elements when the magazine is paying the family from the nature surrounding me, says Peter company a visit in idyllic Silkeborg. Pedersen, who is head of the company to- Make an impression Piece of Blue is a niche company, but in gether with his wife Grethe Thomassen. At Piece of Blue, they go the extra mile for terms of age, the target group is rather _52 - In the store Piece of Blue in Blåvand, cus- the details. For example, a twistet leather and jackets amongst other items.