MMIA Magazine - Million Moms In Action Magazine June/July 2014 | Page 17
exclusive
interview
chief
THE
POPSICLE
20 ENTREPRENEUR moms YOU’LL LOVE
“The organizational skills
alone of being a mother
are huge transferable
skill that will help you run
your business.”
MMIA: How did you get started in your business?
FELICIA: I’ve always been a horrible employee, I honestly wish
I would have made the jump sooner. I started my first business
as a college freshman, but Feverish has been my most successful
venture. I got to a point working for various companies and
projects that were not fulfilling I remember working for a
professional basketball team where my job was physically
making me sick. I didn’t know exactly what I wanted to do but
I had a long list of things that I knew I no longer wanted to do.
Working in a cubicle was high on the list. Inspiration can strike
anywhere! For me I got the idea for Feverish after landing face
first chasing behind an ice cream truck in heels.
MMIA: How long did it take you to go from business idea to
actually seeing income?
FELICIA: It took 2 1/2 years because although I came up with
the idea. I didn’t launch it for 2 years until I lost my job.
MMIA: Do you ever regret your decision to become a full-time
entrepreneur?
FELICIA: No I don’t I was born to be an entrepreneur
MMIA: How do you balance the roles of mommy and
entrepreneur?
FELICIA: I have one rule! Nothing comes before my child. I
have learned everything else can be rescheduled.
MMIA: How do your children feel about mommy being an
entrepreneur?
FELICIA: Well my daughter is only 7 months old but I think she’s
proud of me.
MMIA: What advice can you give to the woman who is reading
this right now and thinking there’s no way she can run her
business.
FELICIA: Whether you think you can or can’t either way you are
right. The organizational skills alone of being a mother are huge
transferable skill that will help you run your business.
Felicia Hatcher
Founder & CEO of Feverish Pops & Code Fever
Miami, Florida
As an Author, Social Entrepreneur and the Chief Popsicle of Feverish
Ice Cream & Gourmet Pops Felicia Hatcher has been honored by the
White House as a 2014 Champion of Change for STEM Access, Black
Enterprise Innovator of the Week and Essence Magazine Tech Master.
Hatcher has been featured on the NBC Today Show, T he Cooking
Channel, and Grio’s 100 African American’s Making History. Felecia
runs the Miami based gourmet popsicle company Feverish that serves
clients like Google, Capitol Records, Adidas, 32 Degrees, Vitamin Water,
Wholefoods and Forever 21 with custom vegan friendly gourmet pops
and private label frozen desserts. Before launching Feverish, Felecia
worked as a marketing manager for Nintendo, Sony, and the NBA.
Felecia has presented engaging talks on Embracing Failure at Google
London, Entrepreneurship and Managing Investor Relations at SXSW,
White House Young America Series, Coca Cola HQ, TEDxMiami
and TEDxJamaica. Felecia is also the author of 2 books How to Start
a Business on a Ramen Noodle Budget, and the C Students Guide to
Scholarships.
Felicia Hatcher
IG: @feliciahatcher
Twitter: @feliciahatcher
June 2014 | MMIA Magazine | 17