MiMfg
Magazine
Oct 2020 • Vol . XXXIII • Online Issue No . 5
October 2020 MiMfg Magazine 3
Contents
Read MiMfg Magazine online : mag . mimfg . org .
John J . Walsh Publisher
Delaney McKinley Managing Editor
Editorial Staff Joy Wolf Design Editor
Sarah Martin Advertising
Michigan Manufacturers Association and MMA Service Corporation 620 S . Capitol Ave ., Lansing MI 48933 Phone : 517-372-5900 • Fax : 517-372-3322 E-mail : ask @ mimfg . org • Web : mimfg . org
MiMfg Magazine Vol . XXXIII Online Issue No . 5 , October 2020 ( ISSN 1936-8860 ), ( USPS 024-973 ) published bi-monthly for $ 18 per year by the MMA Service Corporation ( MMASC ), 620 S . Capitol Ave ., Lansing MI 48933-2308 . Periodicals postage paid at Lansing MI and additional offices .
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MMA members Denso , Fullerton Tool , Gentex and Vantage Plastics ( pictured here ) weigh in on the importance of being an informed MFG Voter .
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On the Cover
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What ’ s at Stake : Election 2020 This Month ’ s Features
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Key Conversation
Kurt Thiede • U . S . EPA
Premium Associate Member Spotlight
David King • Red Level
Keep Your Workplace Safe with New MMA Member Service
Five Biggest Marketing Mistakes Manufacturers are Making in the
COVID-19 Economy
Jason Piasecki • Revel
MMA-Endorsed Candidates 2020 The Parties Face Off
Financial Tips for Managing the Ongoing COVID-19 Fallout
Jim Biehl • Clayton & McKervey
Futures for Frontliners Offers Upskilling Opportunity to Essential Workers
Industry Member Spotlight
Jerome Hagedorn • NEOGEN
Cyber Security Horror Stories — and How Not to Be One
On the Cover : No matter your personal feelings or political affiliation , elections matter . Participating in electoral politics is a necessary business strategy for manufacturers , like those at Gentex ( pictured pre- COVID-19 ). See page 14 to learn what ’ s at stake in the 2020 election .
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Inside Every Issue
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First & Foremost Member Advantage MFG Voice MFG at Work MMA Events