Knowing your audience on social media is an essential step toward creating content that they’ll actually enjoy. Scroll through your followers on Instagram and Facebook and see who’s liked your Facebook page. If there are any names you don’t recognize, check out their accounts and see what you can learn about them.
Take it a step further and look at the analytics provided by the social channels. This will provide information such as the gender, location, and activity trends of your followers.
Day 29: Look at your followers
After a successful month of posting, engaging, and growing your biz, you should consider yourself a social media pro. Although managing social media accounts requires constant love and care, if you do it right, it doesn’t need to become a source of stress in your life.
Sit down, open up your calendar, and plan out your next week of social posts. Get a system in place that allows you to think ahead, be thoughtful about your content, and avoid any last-minute scrambling. This will enable you to engage with your sphere of influence efficiently and effectively while growing your unique real estate brand along the way.
Day 30: Plan out your next week
Written by Jessie Trapp
Marketing Coordinator, MoxiWorks
other local agents and see how they’re leveraging their channels. Who knows, you might even get some fresh new ideas for your own accounts!
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