accessible, but I refuse to pay my employees less or use cheaper materials.
How important is online image when it comes to your sales? Do you consider your online persona as integral as your face to face connection with others?
I consider the content and images on the internet as equally important to my brand as my face to face interactions. My team includes a very talented publicist to keeps me looking great online, and she understands the core ideals of my brand. Branding is important, and my brand values connection whatever the medium.
"I have a higher purpose above getting the next order shipped."
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MYRRHIA FINE KNITWEAR
fall/winter 2013