Medilink News Yorkshire & Humber - Autumn 2014 Autumn 2014 | Page 5

Medilink PRoFiT™ Innovation and Product Development Process OPPORTUNITY ANALYSIS INITIATION PROCESS/TEST MARKET ACCESS PRODUCT DEVELOPMENT NEEDS IDEAS SELECTION EVIDENCE GENERATION V&V POST MARKET LAUNCH EVIDENCE BASED IMPROVEMENT DECISION POINTS / REVIEWS CUSTOMER NEEDS MARKET OPPORTUNITY TECHNICAL SOLUTIONS • • • • • • • • • • • • Vision Strategy Portfolio planning Resource allocation Market opportunity Team and skills Culture Competitor / IP / technology assessments • Scope and constraints • Project management • • • • • • • • Customer needs Critical requirements Idea generation Concept definition Concept selection Stage gate definition MGP plan Business case preparation Development plan Test methods In vitro/preclinical Manufacturing (pilot) strategy / GOGS • Stability / sterilisation • Packaging • • • • • • HE Publication strategy IP filings Monitor competition Regulatory submissions Clinical • Validation and verification • Launch stock manufacture • Clinical • • • • Value proposition Access strategies Accessing the NHS International • Post market surveillance • Clinical evidence reviews • Responses to complaints Bespoke • Valuations • Mergers and acquisitions • Due diligence • External members of review panels • Finding partners Higher sales, reduced costs, faster product development and the avoidance of failed projects. Innovation training The identification of new ideas and selection of the right concepts for development are key to the future success of any company. Medilink now offers exciting bespoke Innovation training packages either in house or off-site, to improve your staff’s capability in creativity and innovation. The Ascend Skills Programme is the latest offering available to those who want to strengthen their innovation process and drive growth. See page 3 for more information. If you would like to discuss using any of the services / activity outlined in the diagram above please contact Dr Patrick Trotter at: [email protected] 05