MedAchievers Ivy League Volume 1 - Page 44

KNOW ME

THE BUSINESS MODEL

The company ' s mission to give the people of this wonderful nation a better quality of life has earned it the trust of over crores of customers . They have invested not just money but their faith in Peerless , which has always kept its word . Never once has the company defaulted in maturity payment . Till date , more than Rs . 20,000 crore has been disbursed- a testimony to commitment .
Another name for trust , Peerless is synonymous with service . Its service excellence is evident in each of its businesses- �nance , healthcare , hospitality and housing . The company operates through a host of subsidiaries which cater to these sectors of national importance .
In the �nancial space , Peerless Financial Products Distribution Ltd . is engaged in the business of Financial Distribution of Life Insurance , General Insurance & Health Insurance Products of other business houses . Peerless Funds Management Co . Ltd . & Peerless Trust Management Co . Ltd . Deal in mutual funds , Peerless Securities Ltd . is engaged in the business of stock broking & wealth advisory services and Peerless Financial Services Ltd . is the lending arm of Peerless Group .
In healthcare , Peerless Hospital & B . K . Roy Research Centre is engaged in providing affordable healthcare services to the common man . In hospitality , Peerless Hotels caters to the needs of business travelers and tourists . A trip to Kolkata is incomplete without tasting the ethnic Bengali Cuisine of “ Aaheli “ of The Peerless Inn . In housing , Bengal Peerless Housing Development Co . Ltd . ( a joint venture with West Bengal Housing Board ) is driven by the need to provide a roof for everyone .
The brand equity of Peerless owes a lot to the dedication , determination and drive of these subsidiaries . Peerless continues to thrive on the trust of millions who put their faith in an entity that will never let them down .
KEY ACHIEVER STEPS
' With each passing day , India ' s need for quality h e a l t h c a r e i s r i s i n g . T h e 4 0 0 - b e d , multidisciplinary NABH accredited Peerless Hospital & B K Roy Research Centre on the outskirts of Kolkata is doing its bit to address this demand in the East ,' says Mr . D . N . Ghosh , Director , The Peerless General Finance & Investment Co . Ltd ( PGFI ).
The Hospital aims to provide the needy with quality yet affordable healthcare , inspired as it is b y t h e i d e a l o f ' b a h u j a n a h i t a y a bahujanasukhaya cha ' ( greater good for the greater number ). Cutting-edge diagnostic equipment and advanced Cardiology , O r t h o p a e d i c s , N e p h r o l o g y a n d Gastroenterology departments ensure h e a l t h c a r e o f s u p e r i o r q u a l i t y . T h e c o n t e m p o r a r y t r a n s f u s i o n m e d i c i n e department , Modular operation theatre complex with integrated state of the art CSSD are all new upgradations for patient safety . A state-of-the-art blood bank with facility for component separation is catering to a dire need of such services .
The Hospital is the �rst in Eastern India to offer career courses in healthcare . Nursing , paramedical courses , Master of Hospital Administration along with a host of DNB courses and other post graduation courses for medical professionals , Peerless Hospital has become an institute of choice for many aspirants . This also goes to prove that Peerless Hospital is actively addressing the training needs of healthcare professionals .
CHAMBER OF SECRET
Peerless is founded on the principle of Trust . They have an experience spanning more than 8 decades in the �nancial sector . Their experiences along with their transparency give their customers the con�dence and the assurance to invest with the company .
Sri . B . Lahiri , Deputy Managing Director , The Peerless General Finance & Investment Co . Ltd says ,' The Company ' s subsidiaries beyond the area of �nancial services are performing quite creditably . The hospitality business is growing and so is healthcare . Peerless Hotels is well poised to take advantage of the increase in business travellers and tourists with expansion of existing properties and introduction of new properties in hitherto unexplored markets .
Our healthcare venture is also growing signi�cantly . Peerless Hospital has improved its service standards and invested in state-of-theart equipment which sets it apart from competition . The Hospital aims to provide treatment of a certain quality which is affordable and , therefore , accessible . '
MY JOURNEY & MY WAY
Sri . S . K . Roy , Managing Director , The Peerless General Finance & Investment Co ., trodded around the globe with his team where he visited different Hospitals and delved into their way of functioning . Peerless Hospital & B . K . Roy Research Centre stands on serene greens spread over 10 acres of land covering a carpet area of 3,80,000 sqft . Spread horizontally the patients who come here for treatment do not feel claustrophobic and the service with smile helps them heal better . For patients who are under palliative care , the dignity of the patient is maintained till the end so that the best comfort and care is given .
It is under the stewardship of Sri . S . K . Roy , inspired by the passion of Sri . B . K . Roy to serve the mankind , that the Hospital took its birth way back in 1994 when there were very few private healthcare providers present . Sri . S . K . Roy always welcomed new technology and latest developments in medical science enabling the Hospital to boost a long list out of several ' Firsts ' both in the city and in Eastern India .
Bestowed with one of the most coveted civilian awards ' Padmashree ' Sri Roy has not shelled out from simplicity and is not uncommon to see him talking to a patient or a nurse or a cleaner in the Hospital like a family person .
In his early days of struggle , one winter morning , Sri . B . K . Roy pointed out at the tea which Sri S . K . Roy had just sipped and said ,' remember this tea you are able to enjoy today is because of the hard work of the public . Hence , they should be acknowledged and the ' Company ' which they will escalate to a larger dimension is the supreme asset and hence the brand built over the years should not be meant to project an individual leader but to project the people of the company as a whole '. This started a parallel march towards philanthropic activities . Peerless started CSR years before the coinage of the words .
KNOW ME
ABOUT THE LEADER : SHRI S . K . ROY
A leader by profession and a philanthropist by passion I believe in the most expensive asset : The Human asset the Human resource who with apt leadership and motivation can make the impossible possible .
ME IN 5 WORDS
� Innovative
� Strong Leader
� Motivates new generation
� Versatile
� Dynamic
MY PILLARS OF STRENGTH
Teachings of my forefathers and guidelines by elder brothers , my team strength , cohesiveness of team members , the trust factor instilled in the team .
MY FAVOURITE FOOD
Veg / non-veg both light and bland . I am a light weighted and a light minded person and prefer light food too .
ROLE MODEL
My Father “ Sri . Radhashyam Roy “ and elder brothers “ Sri . B . K . Roy “ and Sri . T . K . Roy .
HOBBIES
I believe that there is something special in each one of us , no matter which ever strata of socio economic level he belongs from . The best way to absorb the best in the person I come across is to talk and listen to him . I am always keen to know not only about the person , his life , his family etc at the gate of my of�ce but also about people at the gates of other of�ces . What I get in return is heartwarming smiles and the warmth of human relation where designations , positions are all invisible . Only thing that remains between me and him is a healthy communication to touch each others ' lives .
FAVOURITE TAKE FROM DAYS OF EDUCATION ;
We must go down to the very fundamentals of life . Each life differs from the other and that leaves no space for imposition . What you can get done by being considerate can never be done for a long time through imposition .
DEFINITION OF ACHIEVEMENT ;
The spider makes a web to live in ….. after long effort of spinning the threads through . It holds its patients to give birth to an architecture not found in books of engineers . It ' s a masterpiece of perseverance and tenacity . Hold on till you get the job done . Once the job is done hold on to get it done better and then best . Results will roll back to you automatically .
THE BUSINESS MODEL The company's mission to give the people of this wonderful nation a better quality of life has earned it the trust of over crores of customers. They have invested not just money but their faith in Peerless, which has always kept its word. Never once has the company defaulted in maturity payment. Till date, more than Rs. 20,000 crore has been disbursed- a testimony to commitment. Another name for trust, Peerless is synonymous with service. Its service excellence is evident in each of its businesses- nance, healthcare, hospitality and housing. The company operates through a host of subsidiaries which cater to these sectors of national importance. In the nancial space, Peerless Financial Products Distribution Ltd. is engaged in the business of Financial Distribution of Life Insurance, General Insurance & Health Insurance Products of other business houses . Peerless Funds Management Co. Ltd. & Peerless Trust Management Co. Ltd. Deal in mutual funds, Peerless Securities Ltd. is engaged in the business of stock broking & wealth advisory services and Peerless Financial Services Ltd. is the lending arm of Peerless Group. In healthcare, Peerless Hospital & B. K. Roy Research Centre is engaged in providing affordable healthcare services to the common man. In hospitality, Peerless Hotels caters to the needs of business travelers and tourists. A trip to Kolkata is incomplete without tasting the ethnic Bengali Cuisine of “Aaheli “ of The Peerless Inn. In housing, Bengal Peerless Housing Development Co. Ltd. (a jo [[\H]\[[\[\ H\][HHYYœݚYHHو܈]\[ۙKH[\]Z]HوY\\\HBYX][ۋ]\Z[][ۈ[]Hو\BXYX\Y\ˈY\\۝[Y\]HۈB\وZ[[ۜ]Z\Z][[[]B][]\][HۋVHPQUTT‰]XX\[^K[XIYY܈]X[]BX[\H\\[ˈH XY ][Y\\[\HPXܙY]YY\\’][ H\X\[HۈB]\و]H\[]]Y\\™[X[[HX\ ^\\  \X܋HY\\[\[[[H [\Y[ˈ ђJKH][Z[\ݚYHHYYH]]X[]HY]YܙXHX[\K[\Y\]\˜HHYX[و ؘZZ[Z]^XBZZ[\Z^XHI ܙX]\܈BܙX]\\K][YYHXYۛX™HHHHHHHHHHHHKܝYYX\H[\[\H\\Y[[\BHHHHHHHHHHHKB۝[\ܘ\H[ٝ\[ۈYYX[B\\Y[ [[\\][ۈX]B\^][Yܘ]Y]HوH\\H[]\ܘY][ۜ܈]Y[Y]KB]K[ً]KX\[]X[]H܂\ۙ[\\][ۈ\]\[H\HYYوX\X\˂H][\H; \[X\\[XHٙ\\Y\\\[X[\K\[ \[YYX[\\X\\و][YZ[\][ۈ[ۙ]Hو\\˜[\ܘYX][ۈ\\܈YYX[ٙ\[ۘ[Y\\][\XYB[[]]HوXH܈X[H\\[ˈ\‚[\ݙH]Y\\][\˜X][HY\[HZ[[YYقX[\Hٙ\[ۘ[˂SPTшPԑUY\\\[YۈH[\Hو\ ^H]H[^\Y[H[[[ܙH[XY\[H; [[X[X܋Z\^\Y[\[ۙ]Z\[\[H]BZ\\Y\Hۻ Y[H[B\\[H[\]H\[KܚKZ\K\]HX[Y[\X܋BY\\[\[[[H [\Y[ˈ^\ H\[IXYX\Y\^[ۙB\XHو; [[X[\X\\H\ܛZ[]Z]BܙY]XKH][]H\[\\ܛ[˜[\X[\KY\\[\[\YZHY[YHوH[ܙX\H[\[\][\[\\]^[[ۂو^\[\Y\[[X[ۈو]œ\Y\[]\[^ܙYX\]˂\X[\H[\H\[ܛ[œYۚ{ X[KY\\][\[\ݙY]œ\XH[\[[\Y[]K[ً]X\\]Z\Y[X]]\\B\]][ۋH][Z[\ݚYBX]Y[وH\Z[]X[]HX\YܙXB[ \YܙKX\XK ‚VHTVH VHVBܚK˒ˈKX[Y[\X܋HY\\‘[\[[[H [\Y[ˋY\[HؙH]\X[H\HH\]YY\[][[[Y[Z\^Hق[[ۚ[ˈY\\][ ˈB\X\[H[ۈ\[HܙY[œXYݙ\ LXܙ\و[ݙ\[H\]\XHو  Y XYܚ^۝[HB]Y[YH\H܈X]Y[Y[]\ؚX[H\XH]Z[H[[HX[]\܈]Y[\H[\[X]]H\KHYۚ]HوH]Y[\›XZ[Z[Y[H[]H\Yܝ[\H\][]\[\H]\\وܚK˒ˈH [\YHH\[ۈوܚKˈH\BHX[[ ]H][]\^BX[ NNM[\H\H\H]]]BX[\HݚY\\[ ܚKˈˈB[^\[YY]XH[]\][Y[[YYX[Y[H[X[B][Hۙ\]و]\[ њ\˜[H]H[[X\\[XK\Y]ۙHوH[ݙ]Y][X[]\ YX\YIܚHH\[Y]H[\X]H[\[[[ۈYB[H[[H]Y[܈H\H܈HX[\[H][ZHH[Z[H\ۋ[\X\H^\وYKۙH[\[ܛ[ܚKˈH[Y]]HXHXܚH˂ˈHY\\Y[ZY [Y[X\\XH[H\HXH[H^H\X]\HقH\ܚوHXXˈ[K^H[HXۛYY[H \[IX^B[\[]HH\\[Y[[ۈ\B\[YH\][[HH[Z[ݙ\HYX\[HYX[ڙX[[]YX[XY\]ڙXH[HوB\[H\HIˈ\\YH\[[X\\[[XX]]Y\˂Y\\\YԈYX\YܙHH[YBوHܙ˂ӓQBPUHPQTH˒ˈBHXY\Hٙ\[ۈ[H[[\B\[ۈH[Y]H[H[^[]H\]H[X[\]H[X[\\H]\XY\\[[]][ۈ[XZBH[\XHXKQHS Hԑ’[ݘ]]BۙXY\[]]\][\][ۂ\][B[[ZX»‚VHSTшSXX[و^HܙY]\[ZY[[\B[\\^HX[H[ \][\›وX[HY[X\H\X܈[[Y[BX[KVHUTUHY ۋ]YY[[ H[HHYZYY[HYZ[Y\ۈ[Y\Y˂HSS^H]\8'ܚKY\X[HH8'[[\\8'ܚKˈH8'[ܚK ˈKАQT’H[Y]H]\H\Y][XX[[XXۙHو\X]\X]\]Hو[™XۛZX][H[ۙKH\^H˜XܘH\[H\ۈHYHXܛ\[[\[[KH[H[^\Y[ۛ›ۛHX]H\ۋ\YK\[Z[H]˜]H]Hو^Hٻ XH][X][H]H]\و\ٻ X\ˈ]H][]\\šX\\Z[Z[\[H\]و[X[[][ۈ\H\Yۘ][ۜ][ۜ\H[[\XKۛH[][XZ[]Y[YB[[H\HX[H[][X][ۈXXX\]\˂UTUHRHHVTтQPUSӈ•H]\ ۈH\H[[Y[[قYKXXYHY\HH\[]X]\XH܈[\][ۋ][H[]ۙHHZ[ۜY\]H[]\BۙH܈Hۙ[YHY[\][ۋQSUSӈшPQUSQS•HY\XZ\HX]H[8)Y\ۙ™Yܝو[[HXYY ]š]]Y[]H\[\]X\H[[و[[Y\ˈ] HX\\YXBو\]\[H[[X]Kۈ[[B]H؈ۙKۘHH؈\ۙHۂ]]ۙH]\[[\ \[[X[H]]X]X[K