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Topic
Backside AR
Front side AR , backside AR or both ??????
While the goal of front side AR coatings is to reduce internal glare , at the same time light transmission is increased . The use of front side AR coatings on sunglasses would , therefore , counter the main advantage of wearing a coloured lens because the colour is supposed to prevent light transmission . In addition , the use of front side AR coatings on sunglasses would also make fingerprints more visible , obstructing the wearer ’ s vision .
With the wrap sun Rx business booming , the benefits of backside AR coatings have become clearer ( no pun intended ). Applying backside AR will reduce glare coming from behind the wearer without increasing light transmission and will noticeably improve the wearer ’ s vision . This can become a crucial factor in the patient ’ s vision when worn by a patient with a sensitive Rx .
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The above content is for informational purposes only and COS makes no representations or guarantees as to suitability , results and performance of the materials discussed . exciting and I find it fascinating looking at the sales reports after a big trade show to see which frame has wowed our customers the most ,” she said .
Goldsmith is excited to see the variety of new materials entering the design landscape . She said materials like acetate have begun to reach capacity and a new market of interest is emerging .
“ A couple of years ago wood was the new and interesting material to use and it ’ s been interesting watching the growth of new brands using this material grow ,” she said . “ I think metal will re-live its heyday , people are constantly finding new ways to treat it and create beautiful combinations . You also then have companies like Mykita Mylon producing 3D printed frames .”
In a time when it seems like everything has already been done , Goldsmith is optimistic about what the future holds for fashion and eyewear . She adds designers will continue to look to the past to influence the future , but the best will find new and innovative ways to make it relevant to a new market .
“ The world of design , fashion , interiors , street style — its influence will be there albeit subconsciously ,” she said . “ I think that creative influence is different to ‘ trends ’ though — fashion follows these rules very strictly , its 60s , then its metallic , then baroque …. trends change too quickly and come back round again just as quick and the way we manufacture wouldn ’ t even allow us to keep up with these ever changing style decisions . We ’ re not a fashion brand , we design eyewear — it just happens to be what we all consider pretty damn good eyewear !” •
To see more of the latest styles from Britain visit www . opticalprism . ca .
20 OPTICAL PRISM | MAY / JUNE 2013