May 2018 smartGOV_eMagazine_May2018 - Page 42

Smart Governance SmartComm All India Radio Setting new standards in Social Media world Once considered obsolete, All India Radio News has, of late, emerged as the most reliable, authentic source of news; thanks to enterprising, enthusiastic and young professionals commanding the news room operations and a vibrant social media team churning out essentials round the clock writes JS Sanjeev. Facebook recently conducted a survey in which it revealed the top-ranked Facebook pages of government bodies, ministries and political parties in India. The data period of the survey is from the period of 01st Jan 2017 to 31 December 2017. The ranking is based on total interactions including reactions, shares and comments for 2017. The survey finds out,AIR has emerged as the most popular Facebook page amongst public service broadcasters on Facebook followed by DD News and Doordarshan National. The Facebook followers have given thumbs up to the credible, authentic, and reliable news broadcast by All India Radio News, by continuously following All India radio News Facebook Page and have made it one 42 | May 2018 | www.smartgovernance.in