Maximum Yield USA August 2017 | Page 125

Now that the logistics have been addressed , you will need to determine your market ( if you plan to sell your produce , that is ). You don ’ t want to grow prize-winning tomatoes and carrots only to find that you have no place to sell them . If you opt for selling at retail venues , many cities or non-profits operate a public market . There is usually a fee to set up there , but you will be entering a marketplace that is already established and already has foot traffic . Other options include renting space at well-attended festivals or other privately run markets ( such as those set up by churches and community centers ), or by potentially starting your own on the land that you rent , if that is permitted by zoning . You will probably want to attend potential markets as a consumer to see what is already being offered . If there are carrots ( or any other crop ) as far as the eye can see , you will probably not want to grow them — unless you can offer a different variety or offer it at a time of year when it is not abundant .
The decision to farm , in an urban environment or not , should not be taken lightly . Like anything worth doing well , it is hard work and demands much of your time . Unlike the now-outdated notion that farming is the last resort for an individual unsuited for anything else , a successful farmer has to be knowledgeable in botany , geology , hydrology , plumbing , mechanics , and especially business . It is entirely possible to be an urban farmer and earn a lucrative wage . The highest chance for doing so requires some research into what is already in your particular market and what it lacks . If you can fill a niche with your locally grown products , you will be in a much better position to enjoy the fruits ( or vegetables ) of your labor and know that you are doing good and doing well for yourself . grow cycle 123