Maximum Yield USA 2016 June | Page 160

TALKING SHOP Nick, left, Ian and Robert, as well as Hazel, are happy to help customers with all their growing needs. Panhandle Hydroponics & Homebrew was the first hydro shop to open in West Virginia. Owners Nick Hobbs and Robert Gardinier take Maximum Yield on a tour of their digs. Company: Panhandle Hydroponics & Homebrew  Owners: Nick Hobbs and Robert Gardinier Location: 35 Monroe Street Martinsburg, West Virginia 25404 Phone: 1-304-596-2052 Web: panhandlehydroculture.com Email: [email protected] Motto: Go Home & Grow! 158 Maximum Yield USA  |  June 2016 A few bad customer service experiences spurred Nick Hobbs and Robert Gardinier to open Panhandle Hydroponics & Homebrew in 2010. Living in a remote part of West Virginia, they would drive quite a distance to get their hydro supplies, only to discover the shops didn’t have what they needed, or they couldn’t get answers to their questions. “The final straw was when I was asked by a shop owner what I wanted to put back after coming up $2 short on a $2,000 order,” remembers Nick. “I vowed to never return and open my own store with the exact opposite policies.” Robert was similarly determined to open up his own place that made communication and learning the foundations of the business. Nick, an electrician for six years, and Robert, who opened a small auto repair garage with his family in 2003, decided to open their own hydro shop. The pair met by chance one year—Robert’s auto shop was around the corner from Nick’s tattoo artist—and they started hanging out once they realized they had a lot of the same interests, like snowboarding, music and growing. They started planning their shop in early 2010, and opened the doors near the end of that year. Martinsburg, West Virginia, was chosen because it was supportive of small businesses, with a great population already involved with farming and taking personal responsibility for getting things done. It also sits on a major highway near three different states. Like many small business owners, Nick and Robert started with just a few thousand dollars’ worth of inventory and the pressing need to