3.3.2 . High Bargaining Power Of Buyers 3.3.3 . High Threat Of Substitutes 3.3.4 . High Threat Of New Entrants 3.3.5 . Intense Competitive Rivalry 3.4 . Market Player Positioning , 2015 3.5 . Market Dynamics 3.5.1 . Drivers 3.5.1.1 . Prominence Of National And International Sports Events 3.5.1.2 . Rise In Participation In Sports Activities 3.5.1.3 . Increase In Consumer Spending On Sports Protective Equipment 3.5.1.4 . Growing Consumer Awareness Regarding Health & Fitness 3.5.2 . Restraints 3.5.2.1 . Availability Of Low-Priced Counterfeit Products 3.5.2.2 . High Prices Of Sports Protective Equipment 3.5.3 . Opportunities 3.5.3.1 . Rise In Trend Of Online Retail 3.5.3.2 . Increase In Disposable Income In Emerging Economies
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