Market Research Future (Food and Beverages) Fruit & Vegetable Ingredients Market Research Repo | Page 3

Global Fruit & Vegetable Ingredients Market Research Report- Forecast to 2022
2 Market Overview
Fruit & vegetable ingredients are products or substances intended to improve not only the visual appeal but also
provide additional nutritional value to the diet. It imparts aromas, flavours, textures, colours and enhances the shelf
life of the products by providing multi-sensory experience throughout the entire shelf life. With increasing consumer
awareness, growing consumer’s concern about health & wellness and better understanding of human nutrition have
led to the improved management of nutrition intake. Fruit & vegetable ingredients are rich source of nutrition which
include carbohydrates, fats, proteins, minerals, and others which reduces the risk of various diseases, including
cancers and cardiovascular disorder. These ingredients are essential for human body as it has both functional and
economic value.
With increasing urbanization along with consumer’s preference to lead a healthy lifestyle, rising disposable income,
government initiatives to encourage the fruit and vegetable ingredients industry, and increasing demand of
convenience food has boasted the growth of fruit & vegetable ingredients market.The integration and consolidation
of nutraceutical, food and technology companies has given birth to new product developments with better
functionality. Also, the increasing incidence of diseases globally has led to increasing consumption of fruit &
vegetable ingredients.
The key industrial players focused on R&D, investments, new product development and better marketing strategies
to create more consumer awareness serve the needs of customers efficiently.
Key Findings:
Europe dominates the Fruit & vegetable ingredients market followed by North America
U.K. holds the largest market share in fruit & vegetable ingredients in Europe
Asia-Pacific region is projected to be the fastest-growing Fruit & vegetable ingredients market. India and China
occupies highest average production of Fruit & vegetable ingredients market share during the period 2011-2015
owing to low-cost labor, and lower fruit & vegetable ingredients prices.
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