Introduction
Australian Market Report
Q3
Welcome to your edition of the Manheim Q3 Australian Market Report
H
ello and welcome to the
Q3 edition of our Quarterly
Australian Market Report.
With new car
sales up 2.8%
year to date,
the market is
motoring
along nicely.
We are now into the last quarter of
2016 and it is amazing how quickly
this year seems to have gone.
While we all keep track of the
months and how our respective
companies are performing, just
how close we are to the end of
the year doesn’t quite dawn on
us until we notice all the Xmas
products creeping onto the super
market shelves.
With new car sales up 2.8 per cent
year to date, the market is motoring
along nicely. It looks like another
strong result for 2016, with experts
predicting sales are still on track to
hit the 1.1m figure forecast
halfway through the year.
While overall sales are up it has
been a mixed bag across the
different market segments and
some brands are doing well while
others are finding it a very tough
market. As usual we review the
market’s performance as part of
our Report.
We also bring you a mix of news
from around the globe and from
within Australia. We commence
with some international research
on the disconnect shoppers are
feeling about their online car
shopping experience and the
reality that awaits them when they
visit the showroom.
Most automotive research is centred
on car buying, so we thought we
would take a look at some research
into the vehicle service experience,
which highlight some interesting
customer perspectives.
Locally we look at some interesting
developments in the sphere of
autonomous vehicles. It is a
burgeoning field and it seems
like every day there is a new
development making the news.
We highlight the findings of
Australian’s attitudes towards
autonomous vehicles and look at
news out of Bosch about their
locally developed self-driving vehicle
and what it means for law makers
who need to find a way to contend
with the impact of these vehicles
on our roads.
Continuing the theme, we also
cover a comprehensive study on
autonomous vehicles compiled by
Kelley Blue Book, a Cox Automotive
company. The report outlines the
different level of autonomous
vehicles, many of which are on
the road in some capacity already
and American driver’s thoughts on
a variety of issues to do with how
comfortable they feel sharing the
road with them.
We also follow with our regular
review of the Manheim used car
market and the trends we have
identified in our various sale
segments.
Our report wouldn’t be complete
without providing you with some
commentary and insight from
within our business. This quarter
we have a special report on the
long term trends affecting sale
prices, namely the increase in
the average age and the average
kilometres of vehicles being sold
at Manheim.
We round out this issue of our
Market Report with some details
of how we assisted long term
customer, Ford Australia, with
the auction of their last saleable
vehicles for charity and our
first foray into V8 Supercars,
sponsoring a DJR Team Penske
entry in the recent Gold Coast 600
event.
We hope you find this report
informative and a valuable
addition to the market intelligence
you already receive. We welcome
any feedback as our aim is to bring
you information you find relevant
and useful each and every quarter.
Please feel free to let us know your
thoughts at
[email protected].
Mark Hankey
Director of Sales,
Manheim
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