listening? Be it when we place our
tale or message online ….
Be it those unavoidable YouTube
Ads that go on and on, extolling
and preaching the virtues of our
organization. Be it when we place
our invasive messages on Print
Media. Be it when we plaster
our Posters on our Public Bus
stages and our Communal and
Private Walls. And of course when
we hoist our gigantic Outdoor
Banners.
What if we took that extra effort,
and moment to offer a courteous
introduction? What if we took
another moment to seek permission
to engage? Thereafter, what if we
took another moment to enquire on
our target audience’s state? What
if we still took a further moment
to weigh their receptiveness, and of
course their level of engagement?
Would this make for a more
effective reach and reaction?
Perhaps the active engagement we
seek and strive for? Wouldn’t this
be way more useful in enhancing
our relationship with our target
audience? Wouldn’t this be the
founding of a relationship destined
to “last till death do us a part?”
Have you ever shared the amazing
experience of a couple who actively
listen to one another? In thought,
in deed and in word? What if you
could create a similar relationship
with your target audience? With
your target clientele?
What would that do for you and
your clientele? Are you listening?
Are they? Just who is listening?
Ronnie Robert serves as a
Prof iling Consultant as well as an
Innovative Venture and Systems
Strategist with Optimal Resources
Consultancy. He offers empowering
support for Concerns within the
Entrepreneurial, Political and
Business space. You can commune
with him on this or related matters
via mail at: Ronnnierobert@
ymail.com.