Madison Originals Magazine Madison Originals Magazine May 2014 | Page 34

o ri ginal service Wisconsin Cheese Originals By Holly Whittlef There are few—if any—things more synonymous with Wisconsin than cheese. Semi-soft or hard, wickedly creamy or crumbly, fresh or cave-aged, cheese is our state’s most beloved food. And Wisconsin Cheese Originals is determined to spread that love. Lead by enthusiastic cheesemonger Jeanne Carpenter, Wisconsin Cheese Originals is dedicated to sharing information about artisan cheeses through special events, classes, and tours. With more than 200 members, Wisconsin Cheese Originals is quickly transforming area cheese lovers into cheese connoisseurs. With an intentional focus on artisan cheese—small-batch cheeses produced by hand—one of Jeanne’s goals is to push consumers beyond cheddar into a wider variety of more unique, complex tastes. Membership is not required to attend events or classes, but 90% of events are never announced because they sell out so quickly to members. Special events include cheese tours, tasting classes, and chef-catered dinners with cheesemakers. “I think of stuff I would want to do, then I organize it. It seems to work really well, and I have a lot of fun doing it,” Jeanne says. Her passion for cheese is infectious, and local foodies will find the roster of classes impossible to resist. Past offerings 34 | m a d i s o n o r i g i n a l s m a g a z i n e include tastings crafted around fondue and Swiss cheese, gourmet grilled cheese, and world champion cheeses. They are reflective of Wisconsin Cheese Originals’ motto: “Have fun. Do good. Eat cheese.” As the organization’s owner, Jeanne is well versed in the world of cheese. She will take the American Cheese Society Certified Cheese Professional exam this year, a distinction requiring more than 4,000 hours of experience working directly with cheese. It does not make her a cheesemaker, but rather a sommelier for cheese—an expert professional knowledgeable about the nuances of taste, production, and industry. In addition to Wisconsin Cheese Originals, Jeanne works as the full-time manager of the specialty cheese department at Metcalfe’s Market in Madison. She is also a member of Rotary Club, and in 2012 was elected to the Village Board in Oregon, where she lives with her husband and daughter. “I don’t relax well. When you’re doing something you love, it’s not work,” she says. Most people are familiar with Wisconsin Cheese Originals for its annual festival— two days of eating and educational seminars on artisan cheeses from across the United States. After five years of hosting the festival, Jeanne decided to retire it this year. Instead, she is ramping up Wisconsin Cheese Originals in new ways, including offering domestic and international smallgroup cheese tours. “I want the consumer to meet the cheesemaker and shake their hand—you just cannot do that at a festival,” Jeanne explains. Tours will run two to three times a year and offer a backstage pass into the lesserknown cheese plants of Wisconsin’s and the world’s top cheesemakers. Jeanne is eying several international destinations, including the Lombardy and Piedmont areas of Italy and Switzerland. She advises “super foodies” are perhaps the best fit for tours—people who not only love food, but are eager to learn more about where it came from. Because when your primary food group consists of cheese for up to a week, she laughs, “You REALLY have to love cheese.” Wisconsin Cheese Originals is also shifting their focus to more smallgroup cheesemaker dinners. Dinners will feature a gourmet three-course meal for an intimate group of about 40 people. Each course incorporates a different artisan cheese from up to three different cheesemakers, who are all in attendance. “You get to sit at the table, enjoy each course and have that personal conversation with them,” Jeanne says. She works with local chefs who