MADE Maven Special Women's Issue April 2018 | Page 19

MADEINC HOW TO RAISE YOUR PRICES Angela C. Styles Usually at the beginning of a new year or quarter is a good time to raise rates. Also, creating multiple price options is a great way to not exclude people, but also offering incentives with higher prices makes customers want to buy the better “deal.” Also, with products, the $0.99 or $0.95 is more attractive than the full dollar i.e. $19.95 vs $20.00. Increase, but sacrifice 1 or 5 cents. to deadlines, consider high impact to-do’s that can be monumental to your success. Typically, preparatory items such as your resume, pitch deck, media kit or a capabilities deck don’t trump urgent deliverables, but can yield the highest results. Do more of what you’re good at. Delegate to others what you’re not good at. It’s easy to try to do everything yourself to save time or money, however this is not always the best use of your time or talents. Find professionals who are better than you to do tasks that may not maximize your skillset. This not only makes better use of your time, but it allows you to enjoy what you are doing more. «HOW TO BE PRODUCTIVE Kris Christian Prioritize your to-do list based on the most beneficial outcome. It’s easy to do the things you want to do first, but these deliverables may not be the items that should be done based on your immediate goals. In addition Designate specific times for certain tasks. Multi-tasking sounds attractive, but it’s an ineffective way to be productive. Focus your attention by categorizing your tasks and assigning certain hours to complete them. For example, in the morning while you create your list of to-dos, in the afternoons complete creative work and at three designated times during the day, answer emails and make phone calls. Avoid disruptions by turning off your phone during appropriate times or muting social media notifications #mademaven 19