Mélange Travel & Lifestyle Magazine July 2018 - Page 670

Aaron “Voice” St Louis “I just want to make music that people can relate to and love to sing.” - Voice Singer/Songwriter, Trinidad and Tobago. Trinidad’s youngest ever International Soca Monarch King and his impressive career continues . . . Born December 26th, 1992, Aaron’s musical journey began at the age of 16. From then to now, he has amassed an impressive array of titles in his career. His first big break came in the form of the Synergy Soca Star competition, in which he placed second with the crowd-favourite song “Alien.” He wasted no time in building on that success. He joined the writing group Full Blown Entertainment, where he wrote and co- wrote four consecutive Soca Monarch winning songs, quickly establishing himself as one of the best writers in the industry. Again, driven by his passion for success, in 2016, he decided to take part in the International Soca Monarch competition as a performer. He won that competition and became the youngest ever International Soca Monarch King. This title only served to fuel his ambition. Aaron followed up his self-written, title- winning song “Cheers to Life” with another smash hit “Get Away” which featured the world famous EDM group Bad Royale from California. This song certainly showed Aaron’s versatility. “Get Away” turned out to be a hit and now has 2.5 million views on YouTube. Following this song and in preparation for Trinidad and Tobago Carnival 2017, Aaron released yet another hit song called “Far from Finished.” In two months, this song gained over 1 million views on YouTube. Aaron decided to defend his International Soca Monarch title, performing his new runaway hit. This proved to be a historic night as he joined the ranks of greats like Superblue, Ronnie McIntosh, Bunji Garlin, Iwer George and Machel Montano as the only people to ever win back to back International Soca Monarch titles. As the 2018 Carnival season approached Voice would, almost instinctively, deliver yet another crowd favourite when he collaborated with Marge Blackman on the song “Full of Vibe.” This song would go on to amass over 4 million views on YouTube. Refusing to rest on his laurels having one hit song, he would follow up one month later with what turned out to be the unofficial theme song for 2018, “Year for Love.” In addition to being viewed on YouTube over 3 million times, this song was selected as his tune of choice to enter both the Soca Monarch and Calypso Monarch competitions. He would go on to win Soca Monarch for the 3rd consecutive year and in his first attempt, claim 2nd prize in the Calypso Monarch competition. Aaron continues to create history and is well on his way to becoming a global superstar, yet he maintains the same humble demeanour. In his words, “I just want to make music that people can relate to and love to sing.” He’s achieved his goal so far and all signs indicate he will continue to do just that!