Luxury Hoteliers Magazine 4th Quarter 2018 | Page 55

You might know Lands’ End for their legendary outerwear, great-fitting swimwear, and apparel for the entire family. The company was founded in 1963 in a Chicago storefront and went on to become one the nation’s leading consumer brands. What you may not know is Lands’ End is also a world- renowned apparel designer and manufacturer of uniform and career apparel for over 400,000 businesses including some of the world’s biggest and best airlines, financial institutions, logistics and delivery companies, and yes… hotels and resorts. By 1993, they already had 30 years’ experience in the apparel business and a solid reputation for reliable products and superior customer service. So, it was no surprise when they received plenty of requests from customers who wanted to outfit their businesses in the same high-quality clothing they purchased for their families. From that idea came their Outfitters business. In the years since, they’ve continued to grow, serving some of the best-known and biggest brands in America. However, they’ve never forgotten how they started: outfitting small- town businesses and setting up logos for annual outings and picnics. They continue to bring the same level of personal commitment to their clients’ success. ILHA 55