Luxury Hoteliers Magazine 3rd Quarter 2017 | Page 8

ARE THERE ANY DESTINATIONS OR “EXPERIENCES” THAT ARE FAVORITES AMONGST YOUR CLIENTELE? Iceland is one of the most popular and with good reason. While at once an otherworldly enclave, far removed from the bustle of everyday life, it’s easily accessible, wondrously beautiful and can be fully experienced in a few days. Rejkavik is a hotbed of creativity and artistic freedom, from brilliant restaurants, boutique design hotels, and well-curated shops, the Nordic town serves as a perfect base to explore off-the-grid, adventurous Iceland. Whether it’s husky sledding across the white expanses of Skalafell, or life-changing heli-skiing on the 8 ILHA summit of the Troll Peninsula, there’s something for everyone. The “Land of Fire and Ice” is unlike any other and a destination that cannot be missed. WHAT DO YOU THINK THAT YOU ARE DOING DIFFERENTLY (AND SUCCESSFULLY)? At Black Tomato, our aim has always been to do everything differently. We don’t believe in packaged or predictable experiences. Instead of starting with a set destination, we encourage our guests to focus on what kind of experience they want, which in turn allows us to guide them to the ideal destination for that which they seek. Every single trip is bespoke and expertly curated by our travel experts ensuring that our client’s exact needs and desires are met. Our travel experts live and breathe these places so we know how best to avoid tourist traps and obvious cookie-cutter experiences. We’re always obsessed with digging out the next big thing in terms of new destinations and ways to get under the skin of fantastic places. ARE LUXURY HOTELS AND RESORTS GETTING IT RIGHT, WHEN IT COMES TO OFFERING UNIQUE, DESTINATION SPECIFIC EXPERIENCES? WHAT ARE YOUR CLIENTS TELLING YOU? Absolutely - but then again, we are in the business of partnering with the