Born into a hospitality enthused family in the Netherlands , Winfred has achieved remarkable accomplishments in both guest experience and revenue optimization . Here he talks about how he found his place in the luxury hotel world and his efforts towards inspiring his team to surprise and delight their guests .
AS HOTEL MANAGER OF THE RITZ-CARLTON BAL HARBOUR , MIAMI YOU INCREASED THE RESORT ’ S ADR AND REVPAR BY 30 %, AND CONSISTENTLY ACHIEVED TOP SCORES IN BOTH EMPLOYEE ENGAGEMENT AND GUEST ENGAGEMENT . CAN YOU SHARE YOUR STRATEGY BEHIND SOME OF THESE SUCCESSES ?
The key element of our strategy was about repositioning the hotel to an ultra-luxury destination and achieving financial success by increasing ADR . This meant positioning and marketing the resort to the right audiences and markets . Driving rate is only sustainable by ensuring we deliver the experience in which guests perceive there to be value . We had a strategic approach to our long-term employee and guest engagement goals that would in return deliver the guest experience and grow RevPAR . I have always believed that as a leader if we set high expectations , provide the support and resources , our Ladies and Gentlemen will deliver .
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