LOWRANCE SOUTH AFRICA Issue 7 | Page 13

Lowrance’s ground-breaking innovation continued over the decades and includes: The first completely automatic digital depth sounder, the X-15 computerised chart showing separate targets, X-16 paper graph recorder, the LMS range for navigation with menus for fine-tuning, GlobalMap 2000 the first LCD prod- uct with GPS, mapping and sonar. High Definition Systems (HDS) followed with radar, audio and advanced sonar imaging – then came DownScan imaging, giving anglers a photo-like picture of what’s directly underneath their boat. There’s something for everyone from the afford- able Hook series, to the standalone Elite-Ti’s, the multi-functional HDS series and now the amazing new HDS Carbon series. (See our write-up in our May magazine). Virtually every year there’s a new addition to the range and anglers continue to be in awe of the award-winning options such as: Lowrance’s constant innovation has helped anglers get the most out of their time on the water. And they’re not stopping now! StructureScan® 3D, SideScan and DownScan Imaging, independent dual channel CHIRP sonar, StructureMap™, Broadband Radar™ and Autopi- lot systems. We look forward to even more exciting innova- tions from Lowrance over the next 60 years! Excerpts from SportsmansLifestyle.com 21 l owr a nce sou th africA | LOW RANCE. CO. ZA 13