Lounger Magazine SD | Page 9

BLAME IT ON THE WHISKEY COUNTRY SMOOTH Lori Carcich www.countrysmooth.com www.facebook.com/countrysmooths pirits ig @countrysmooth twitter @country_smooth OUR STORY For the Lifestyle of Country​ . We love to gather with friends for a game, a concert or just for a good time. My name is Lori Carcich and I’m the Founder and CEO of Country Smooth. My husband John and I set out to create a Company that would be imbued with the values we hold dear. Country Smooth was born out of a love for country music and the American lifestyle. John loved drinking whiskey and making classic whiskey cocktails, however I had a hard time finding a whiskey that could be savored the way I enjoyed a fine glass of wine. The taste had to be smooth, but not weak or watered down. We wanted to broaden the appeal of this strong American classic to a modern audience of women and men, whiskey lovers and novices alike. For the Spirit of Country. The goal was to create the highest quality experience for all of the senses from the smell and taste of the whiskey, to the look and feel of the bottle, of which all product components are made in America. We pursued our journey to find a smooth, approachable and modern spirit. With the combination of intense research and development, love for the history of whiskey culture and American pride, we arrived at Country Smooth. For the Sport of Country. Hall of Famer Eric Dickerson and Pro Bowler LeRoy Irvin, two NFL legends who reached the pinnacle of their sport, joined the Country Smooth team in its early stages. Their uniquely American stories and heralded careers in the NFL made them perfect partners for Country Smooth. They have brought this same passion and commitment to their involvement with our mission to introduce a quality whiskey for a new American audience. Smooth Taste, Modern Style, Country Strong. Country Smooth was created for traditional and non-traditional whiskey drinkers alike. A refined experience to be savored on its own or with endless flavor combinations. LLSD | 5