LOCAL Houston | The City Guide OCTOBER 2015 | Page 54

STYLE + LEISURE

WISE WORDS ON GIVING BACK
Fashion and charity merge at THE HEART OF FASHION, a 3-night, runway celebration of curated designer collections with a charitable component, taking place
November 18–20. Conjured up by the always fashionable VIVIAN WISE, a series of
serendipitous events culminated with her new business venture. “I found something
really great and positive when I wasn’t even expecting it because I was looking for
something else entirely. I wanted to do something big and meaningful.,” she shares.
Vivian grew up in a philanthropic family and from a young age she’s loved fashion but
her parents instilled giving back. With The Heart of Fashion, Vivian is able to pursue
her love of fashion while executing a successful business model. Which is a difficult task
when attempting to pull off a revenue-producing runway event. She’s setting the foundation for future growth through strategic partners like the five-year title sponsor Million
Air. The reimagined hangar will be transformed by Todd Events into a veritable fashion
cloud as the official venue. The Heart of Fashion is an opportunity for Vivian to give
back to the Houston community. The inaugural year’s proceeds will benefit Legacy
Community Health Services, Meals on Wheels and Butterflys and Bandages through the
Texas Legacy Foundation, the 501(c)3 formed specifically as the charity component.

Carmen Dell’Orefice will be honored with the Texas Legacy Foundation award with collections to be shown by Angel Sanchez, Norisol Ferrari, Cushnie et Ochs, Abi Ferrin, Peter Cohen,
swimwear label La Isla and emerging designer Paola Contreras.

www.heartoffashion.com

Photography by Phoebe Rourke-Ghabriel

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