The introduction of industry into these communities has a lasting effect , creating opportunity and freeing people from the poverty cycle . “ We estimate that through our Co-Impact Sourcing initiatives in just 10 countries so far , we have created or are supporting 18,400 jobs in rural areas ,” says Valentiner . “ We also estimate that this number will grow to nearly 40,000 + jobs by 2020 — and this is just from our ‘ co-impact sourced ’ oils . That ’ s just a portion of our overall oil sourcing needs .”
This commitment to working with the originators of our oils engenders loyalty . As they see dōTERRA investing in them and their communities , they become just as invested in our success and work diligently to provide only the best oils for dōTERRA .
“ From a sourcing perspective ,” states Dave Stirling , dōTERRA Founder and CEO , “ we have tremendous potential to do much good in a very sustainable way in some of the poorest areas of the poorest countries in the world . And that is very exciting . But it is complex , difficult , nuanced , and requires a lot of effort and focus to make it happen effectively . We are 100 percent committed . Our vision is to one day arrive at the point where all of our oils — that make sense to be — are sourced through our Co-Impact Sourcing model .”
Source to You
“ Modern consumers want to know where their products come from ,” states Emily Wright , Founder and Executive Vice- President of sales and marketing . “ They want socially responsible and sustainable products . We feel the same way . We ’ re striving to put that human face with each dōTERRA oil that goes out to our worldwide base of customers .”
The ability to trace a product to its origins is vital in maintaining quality . Contracting with another company to provide oils poses several risks . Should yield drop , the temptation would be to add fillers to increase supply . But that drops the quality of the oils . Working directly with the farmers and distillers ensures that our high , CPTG ® quality requirements are met .
Working at a grassroots level also helps prevent problems . “ Building partnerships with farmers and distillers gives us access to on-the-ground , hands-on information ,” explains Valentiner . “ We know when there ’ s been a poor harvest , or if there is a problem with the plants . Knowing in advance allows us to develop strategies that meet both demand and quality . Working with middle men sometimes results in not finding out about a problem until the last possible moment . So instead of having a curable challenge , we have a crisis . Being directly involved in the supply chains helps prevent as much as possible those kinds of supply problems .”
Insight
“ Poverty is extensive and economic opportunity limited in the rural areas where we source many of our oils ,” explains Wright . “ We have a reach into more than 40 countries , half of which are considered developing countries . We have a tremendous opportunity to bring sustainable economic development into many rural areas . This is a shift in develop ment where we are no longer just a charity or a philanthropy , but rather a means of achieving meaningful , sustainable impact . What we ’ re seeing is that our Wellness Advocates often buy our oils not just for the health benefits , but for the opportunity to benefit the people and communities where our essential oils are produced .”
It may seem as though dōTERRA needlessly complicates its supply chain , but what we don ’ t see when looking at just the facts is the impact on real people . Using direct sourcing as a strategy , including the Co-Impact Sourcing model , allows for more communities around the world — some in desperate need of help — to be positively impacted . “ Really what we ’ re accomplishing with Co-Impact Sourcing ,” states Stirling , “ is benefitting the ends of the supply chain : those who produce the raw materials , and those who consume the end product . We ’ re improving the farmers ’ lives and providing them a better future while also changing the lives of the end consumer with the purest , most potent and beneficial essential oils . Does it cost us more in the middle of the chain ? Sure . But the results are worth it .”
doterra . com / 7
The introduction of industry into these
communities has a lasting effect, creating
opportunity and freeing people from the
poverty cycle. “We estimate that through
our Co-Impact Sourcing initiatives in just
10 countries so far, we have created or are
supporting 18,400 jobs in rural areas,” says
Valentiner. “We also estimate that this
number will grow to nearly 40,000+ jobs
by 2020—and this is just from our
‘co-impact sourced’ oils. That’s just a
portion of our overall oil sourcing needs.”
This commitment to working with the
originators of our oils engenders loyalty.
As they see dōTERRA investing in them
and their communities, they become just
as invested in our success and work
diligently to provide only the best oils
for dōTERRA.
“From a sourcing persp X�]�K8�'H�]\]�H�\�[��1cUT��H��[�\�[��S���'�H]�H�[Y[��\��[�X[��]X�����[�H�\�H�\�Z[�X�H�^H[���YHق�H�ܙ\�\�X\�وH�ܙ\���[��Y\�[��H�ܛ�[�]\��\�H^�][�ˈ�]]\��\^Y��X�[�X[��Y[��\]Z\�\�B��وY��ܝ[����\��XZ�H]\[��Y��X�]�[K��H\�HL\��[���[Z]Y���\��\�[ۈ\��ۙH^H\��]�H]H�[���\�H[و�\��[��%]XZ�H�[��H�x�%\�H��\��Y��Y��\���R[\X����\��[��[�[��'B����\��H�[�B��'[�\���ۜ�[Y\���[��ۛ���\�B�Z\���X����YH���K8�'H�]\�[Z[B�ܚY���[�\�[�^X�]]�H�X�T�\�Y[�و�[\�[�X\��][�ˈ8�'^B��[����X[H�\�ۜ�X�H[��\�Z[�X�B���X�ˈ�H�Y[H�[YH�^K��x�&\�B���]�[���]][X[��X�H�]XX��1cUT��H�[]��\��]��\��ܛ�YB��\�Hو�\��Y\�˸�'B�HX�[]H��X�HH��X��]�ܚY�[��\�][[�XZ[�Z[�[��]X[]K���X�[���]�[��\���\[�H��ݚYH�[���\�]�\�[�\��ˈ��[ZY[��B�[\][ۈ��[�H�Y�[\��[�ܙX\�H�\K��]]���H]X[]B�وH�[ˈ�ܚ�[��\�X�H�]H�\�Y\�[�\�[\��[��\�\�]�\�Y��𫂜]X[]H�\]Z\�[Y[��\�HY]���ܚ�[��]Hܘ\�ܛ���]�[[��[�]�[��؛[\ˈ8�'�Z[[��\��\��\�]�\�Y\��[�\�[\���]�\�\�X��\��ۋ]KYܛ�[�[��[ۈ[��ܛX][ۋ8�'B�^Z[���[[�[�\��8�'�Hۛ���[�\�x�&\�Y[�H�܈\��\�܈Y�\�H\�H�؛[B��]H[�ˈۛ��[��[�Y�[��H[��\��]�[���]Y�Y\�]YY]���[X[�[�]X[]K��ܚ�[���]�ZYp�[Y[���Y][Y\��\�[�[�����[�[���]X��]H�؛[H[�[H\�����X�H[�Y[����[��XYو]�[��B��\�X�H�[[��K�H]�HHܚ\�\ˈ�Z[�\�X�H[����Y[�H�\H�Z[��[�]�[�\�]X�\����X�H��H�[��ق��\H�؛[\˸�'B��[��Y���'ݙ\�H\�^[��]�H[�X�ۛ�ZX�ܝ[�]H[Z]Y[�H�\�[\�X\��\�B��H��\��HX[�Hو�\��[�8�'H^Z[��ܚY����'�H]�HH�XX�[��[ܙH[�
���[��Y\�[�و�X�\�H�ۜ�Y\�Y�]�[�[����[��Y\ˈ�H]�HH�[Y[��B��\��ܝ[�]H���[���\�Z[�X�B�X�ۛ�ZX�]�[�Y[�[��X[�H�\�[�\�X\ˈ\�\�H�Y�[�]�[�0�[Y[��\�B��H\�H��ۙ�\��\�H�\�]H܈B�[[���K�]�]\�HYX[��ق�X�Y]�[��YX[�[�ٝ[�\�Z[�X�H[\X����]�x�&\�H�YZ[��\�]�\��[�\�Y���]\�ٝ[��^H�\��[����\��܈B�X[�[�Y�]��]�܈H�ܝ[�]H�[�Y�]H[�H[���[][�]Y\��\�B��\�\��[�X[�[�\�H��X�Y��'B�]X^H�Y[H\��Y�1cUT��H�YY\��B���\X�]\�]��\H�Z[��]�]�B�۸�&]�YH�[����[��]�\�H�X��\H[\X�ۈ�X[[�K�\�[��\�X����\��[��\�H��]Y�K[��Y[��B���R[\X���\��[��[�[[����܈[ܙB���[][�]Y\�\��[�H�ܛ8�%��YH[��\�\�]H�YYو[8�%��H��]]�[B�[\X�Y�8�'�X[H�]�x�&\�HX���\\�[��]��R[\X���\��[��8�'H�]\��\�[����'\��[�Y�][��H[��وH�\H�Z[�����H����X�HH�]�X]\�X[�[����H���ۜ�[YHH[���X���x�&\�B�[\�ݚ[��H�\�Y\���&H]�\�[��ݚY[�[HH�]\��]\�H�[H[���[��[��B�]�\�وH[��ۜ�[Y\��]H\�\��[���[�[��[�Y�X�X[\��[�X[�[˂��\�]���\�[ܙH[�HZYHوB��Z[���\�K��]H�\�[�\�H�ܝ]��'B���\��K���H�
�