industry
AFDO’s
National
Manager,
Workforce
Participation,
Jessica
Zammit.
Jessica
manages
the Diversity
Field Officer
Service.
Change
impacts
culture
Geelong’s
accessible
tourism push
A
ll change impacts
culture, so it’s
best to consider
culture change as part of
any change management
process, according to Dr
David Rosenbaum, Managing
Director of Sydney-based
change management
consultancy Optimum NFP.
“Let us work on the premise
Dr Rosenbaum said his
that at the heart of change is change management research
the need to either cease doing identified a number of interesting
something that is currently being matters to consider for guiding
The Victorian Government
done so that refinements can take successful change in the non-profit recently announced funding of $1.04
hold, or, develop a whole new sector, and that these are being million, with other partners in the
process, system or structure,” Dr successfully applied through his project including Tourism Greater
Rosenbaum (pictured) said. consultancy activities. Geelong and The Bellarine, Deakin
“These changes require a great
Dr Rosenbaum will be
University, WorkSafe Victoria and the
Helen Macpherson Smith Trust.
deal of planning and a sound introducing his findings and understanding of the numerous providing a practical, hands-on change management approaches Change Management Masterclass reach of AFDO’s Diversity Field
currently at your disposal.” in Sydney on September 12, where Officer Service, the first tertiary
participants will be introduced to research-backed initiative of its
element for consideration relates wide-ranging change management kind in Australia.
to organisational culture. tools that incorporate the findings
Dr Rosenbaum said a further
“Without the cultural changes
that must be addressed at the
of his research.
Further details are available at
The funding will extend the
AFDO Chief Executive Officer
Ross Joyce said the funding
provides practical strategies for
onset of any change strategy, the www.optimumnfp.com.au/services/ small and medium businesses
end vision will not be sustainable. change-management or by to improve accessibility, remove
Organisational culture is the contacting Dr Rosenbaum via email barriers to employ and retain
glue and the formwork that holds [email protected] people with disability, and create
changes together and makes them or mobile 0411 744 911. more welcoming destinations
stick,” he said.
58
T
he Australian Federation
of Disability Organisations
(AFDO) will head a two-
year, $1.76 million project
to increase accessibility of
businesses in the Geelong and
Bellarine region, an area primed
for increased visitation and
accessible tourism.
industry
www.optimumnfp.com.au
and customer experiences.
www.afdo.org.au
linkonline.com.au