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FlippenGroup.com), we can expect that most marginalized students will become connected. We know school connected- ness is related to adolescent mental health, and other health risk factors such as injury to oneself or others. Therefore, it should be a priority for everyone in a school to know how to create kid connections. If it can be done in prison, then it can certainly be done in our classrooms. As we define the cultures of our class- rooms and schools, we ultimately define the culture of our society. Most of us are failing at this great task. Our school leaders, princi- pals, union heads and superintendents must all ask, “What are the acceptable behaviors we expect from our education profession- als that we will do everyday with fidelity?” And, we must agree they must be modeled by each of us. What are the behaviors that lead to a civil society, and how will we make this a normal way of doing business on our campuses? If we fail, what are the behaviors we will teach our kids about conf lict and disagreement? Youth. Atlanta, GA: U.S. Department of Health and Human Services; 2009. Festinger, L. A Theory of Cognitive Dis- sonance. Stanford University Press. 1957. Grossman, D. On Killing: The psychol- ogy costs of learni ng to kill in war and soci- ety. Back Bay Books. 2009. Resnick, M. Journal of American Medi- cal Association. Bearman, P. S.; Blum, R. W.; Bauman, K. E.; Harris, K. M.; Jones, J.;Tabor, J.; Beuhring, T.; Sieving, R. E.; Shew, M.; Ireland, M.; Bearinger, L. H.; Udry, J. R. Vol. 278 No. 10. September 10, 1997. Adolescent Health Program, Univer- sity of Minnesota. Flip Flippen is the founder and chairman of the Flippen Group Connected kids are happier, healthier and more productive people. And when we win their hearts, we also win their minds. Then, we all win. If we will do these things, if we have the will to do what we know to do, then we will, in fact, become a people of great moral fab- ric with the ability to face the challenges rapidly approaching our society. Ultimately, the question each of us must answer is not will we, but do we have the will to do it and if so, then let’s get started. References Bandura, A. Social foundations of thought and action: a social cognitive the- ory. Prentice-Hall. 1986. Gillett, R., Baer, D. Business Insider. Monday, 1 May, 2017. www.independent. co.uk/life-style/science-parents-success- ful-children-13-things-in- common-list- a7711611.html. Centers for Disease Control and Pre- vention. School Connectedness: Strategies for Increasing Protective Factors Among September | October 2018 37