Landscape & Urban Design Issue 15 2015 | Page 94

EGO HAS THE POWER TO PERFORM ANYWHERE In the landscape sector often having to work at considerable direct challenge to petrol, electric and existing cordless garden distances from power sources has, until now, restricted designers products in the professional and domestic sectors.” and contractors to using either petrol or generator driven electrical gardening equipment. All that has changed with the launch of the new 56 volt lithium ion powered cordless range from EGO Power+. The lithium ion battery technology powering the range is the result of many years of work. The cells in the three different sized batteries are configured in a patented arc to help keep them cool in operation and charging. They are also surrounded by a phase- The sheer power of the products in the range – lawnmower, two changing material that helps dissipate heat. Batteries have a life line trimmers, blower, hedge cutter and chain saw – competes expectancy of up to 1500 charges. head-on with petrol but without the fuel, noise, fuss or fumes. EGO drives cordless technology, flexibility and power up to a totally new level. With a recharge time from flat of just 30 minutes, the 4.0Ah battery will provide up to 45 minutes of mowing. The EGO cordless lawnmower and accompanying hedge cutter, line trimmers, chain saw and blower meet the critical and exhaustive demands of the landscape sector in terms of performance and durability. On a single charge the lawnmower has sufficient power to cut up to 800m2 of lawn with no fuss or emissions and with virtually no vibration or noise. With two batteries, one in use the other on charge, there is limitless power. The cost of recharging the 4.0Ah battery is around the 5pence mark making it considerably cheaper than petrol equivalents. The environmental and financial benefits of EGO are compelling. “We describe EGO as having ‘Power Beyond Belief’ and it really does have to be experienced to fully appreciate what we are claiming,” says EGO’s marketing director, Steve Roskell. “This is a Since its launch in the United States at the beginning of the 2014 season, EGO has become one of the top selling cordless brands in North America. The lawnmower is a three-in-one machine offering users the choice of rear collect, side discharge or mulching. It is sold complete with a 4.0Ah battery and fast charger and retails at £499 inc. VAT (€699). The other products in the range are sold without the battery or charger, all of which are fully interchangeable and can be bought separately. “Landscape designers and contractors are a key target market for us,” says Steve. “Our research has shown that many operators are reluctant to make the switch to cordless because of poor performance and extended recharge time. All that is now history as EGO has totally re-written the power garden products rule book and set new standards that others will have to follow.” The range is available nationwide through Henton and Chattell’s dealer network. For more information on the products and to find your nearest stockist visit www.egopowerplus.co.uk. 94 Landscape & Urban Design Issue 15